We know how important the holiday season is to retailers.  To that end, we've organized content in our Research & Resources area to help you find expert insights, research and best practices for Holiday success.
Latest Information

Shop.org eHoliday 2011 Pre-Holiday results now available
The holiday season is well and truly here – what's important to consumers, and how have retailers prepared? Shop.org’s eHoliday 2011 Pre-Holiday Study results cover marketing and merchandising insights to make this a successful holiday season for online retailers. Read more.

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Everything Holiday
Press Releases

For media inquiries, please contact:
Kathy Grannis | Director, Media Relations | 202.626.8189 | grannisk@nrf.com

NRF Upgrades Holiday Forecast, Expects Sales to Rise 3.8 Percent to $469.1 Billion  (Dec 15, 2011) 

Survey Finds Consumers Have Only Scratched the Surface with Holiday Shopping: Most Have More Than Half of Their Shopping to Complete  (Dec 14, 2011) 

Procrastinators, Take Note: Most Standard Shipping Deadlines for Christmas Delivery Extended to December 20  (Dec 13, 2011) 

Gift Receipts More Popular Than Ever Among Holiday Shoppers, According to NRF Survey (Dec 7, 2011) 

Black Friday Weekend Shines as Shoppers Line Up for Deals, Spend Record $52 Billion (Nov 27, 2011) 

NRF CEO: “Midnight Black Friday Openings Proved to be Well Worth It This Year” (Nov 25, 2011)

As Online Shopping Grows, Retailers Plan Extended Cyber Monday Promotions, According to Shop.org (Nov 21, 2011)

Eight in Ten Holiday Shoppers Plan to Give Gift Cards This Holiday Season (Nov 18, 2011)

Up to 152 Million Shoppers Expected to Visit Stores, Websites Black Friday Weekend, According to NRF Survey (Nov 16, 2011)

Consumers in for Nice Holiday Surprise With Discretionary Gifts on the Rise, According to NRF  (Nov 15, 2011)

Online Retailers Preparing for Promotion-Heavy Holiday Season, According to Shop.org eHoliday Survey (Oct 24, 2011)

Eager to Strike a Deal While it's Hot, Holiday Shoppers Plan Plenty of Self-Gifting This Holiday Season (Oct 19, 2011)

NRF Forecasts Holiday Sales Increase of 2.8 Percent to $465.6 Billion (Oct 6, 2011)

Explore more holiday-related press releases

White Papers

Digital Gift Cards: A Retail Work in Progress. By CashStar and RSR. (November 2011)

Six Steps to Holiday Success (Email Marketing). By Listrak. (October 2011)

Perfecting the Product Page: Guidelines for Decision Making.  By The e-Tailing Group. (September 2011)

 

STORES Articles

Holly, Jolly Holiday? By Susan Reda, STORES Weekly (October 2011)

To 'Free' or Not to 'Free': Retailers Debate the Benefits and Costs of Free Shippping By Sandy Smith, STORES Weekly (July 2011)

Christmas (Buying) in July: It's That Time Again, Are You Ready? By Fred Minnick, STORES Weekly (July 2011)