| About the Strategy & Innovation Forum |
The economy takes center stage at the 2009 SI Forum. The choices retailers make in challenging times can pave the way for our future success. Cutting costs, centralizing decisions, retrenching are common reactions. But there are also golden opportunities to invest in innovation and leapfrog the competition. When the dust finally clears, the retailers who have used this time to grow will not only survive; they will convert change into opportunity.
Register by the January 30th early deadline and save!
| Winners Just Announced! |
New this year - showcasing the creativity and thought leadership of the technology partners and service providers in the digital retail industry. See which ideas were chosen as the BEST IDEAS for what retailers can be doing to succeed in this economy and prepare for future success. View the Innovation Contest Winners.
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| Driving the Living Breathing Store: Retailer Case Studies of Innovations in Delivering Dynamic Content |
 | Today’s retail website needs to be a dynamic, responsive, and ever-changing entity. The 21st century consumer has high expectations of customization and has little patience for a site that does not easily and instantly meet the customer’s needs. This challenge may seem daunting, but it is crucial for any retailer who wants to increase conversion, foster loyalty, and drive sales in this increasingly competitive environment. Kelly O'Neill from ATG will take an in depth look at two retailers who are facing this challenge head-on and being creative in delivering real-time dynamic content that engage shoppers and produce results. Each retailer will show how content is being delivered, discuss the thought process involved in producing this content, and share the results that have occurred since implementing these innovations. View other sessions and the rest of the agenda... Panelists: Robert Myers, SVP of Platforms, New Media & Broadcast Technology, QVC.com and Ronit Weinberg, Director of E-business, Diane von Furstenberg |
Moderator: Kelly O’Neill, Director of Product Marketing, ATG Commerce |
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| Some Topics that we will cover at the 2009 Strategy & Innovation Forum Include: |
• Investing in innovation, to streamline as well as grow
• Long-term strategic planning around social media and Web 2.0 tools
• Technological innovations with immediate sales impact and limited upfront costs
• How to react to changing customer behavior
• Is international expansion a solution to help offset domestic challenges?
• How consumer behavior will make this economic recovery different from the past
• Disruptive business models for the Web 2.0 consumer
