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Case Study: NEXCOM - Building the Foundation for an Integrated Digital Experience

Publish Date: July 10, 2013
Partnership With: DataStax, Okamura Consulting
Product: Organizational Structure Study

This second case study in our series explores how NEXCOM (U.S. Navy Exchange) has navigated the early challenges developing cross-channel organization and processes, with a particular focus on the merchandising, marketing and IT teams.

NRF Members can download a copy by following this link.