Annual Summit 2012 Agenda

Agenda

Portuguese translation will be available for all Keynote sessions.

Sunday, September 9
Time	Session	Location

4:00p - 7:00p	Boot Camp Registration International Delegations Registration	Lobby A of Convention Center, near main entrance

Monday, September 10
Time	Session	Location

7:00a - 4:00p	Boot Camp Registration	Lobby A

7:00a - 6:00p	Attendee & Exhibitor Registration	Lobby A

8:00a - 9:00a	Digital Retail Boot Camp Breakfast For attendees of the Digital Retail Boot Camp Only: Enjoy breakfast with other Boot Camp attendees before the content begins.	Four Seasons pre-function space

9:00a - 4:00p	Digital Retail Boot Camp	Four Seasons 1

4:00p - 6:00p	EXPO Hall Grand Opening Reception Stop by Monday evening to beat the morning rush and pick up your official conference badge. You won't want to miss this Opening Reception held in the EXPO Hall. Get your bearings of the EXPO floor and meet other retailer and vendor attendees.Mingle with conference attendees before sessions begin to maximize networking over hors d'oeuvres and cocktails.	EXPO Hall

Tuesday, September 11
Time	Session	Location

7:30a - 6:30p	Attendee & Exhibitor Registration	Lobby A

9:45a - 6:30p	EXPO Hall Open

10:00a - 5:30p	BIG !deas Sessions	EXPO Hall Floor

7:30a - 8:30a	Breakfast

8:30a - 9:45a	KEYNOTE: Jerry Storch Chairman and CEO, Toys"R"Us, Inc. Episode Three: The Stores Strike Back Jerry Storch, Chairman and CEO, Toys“R”Us, Inc., will debunk myths that the growth of internet shopping is bringing about the demise of “big box” retailing and that the future belongs to internet-only companies. Mr. Storch will discuss that successful brands will be those that build the best consumer-facing network across all channels, incorporating stores, internet, mobile, social and local components. He will demonstrate how Toys“R”Us is leveraging its unique strengths in these areas to grow and thrive over the long-term. sponsored by:	General Session Portuguese translation available

9:45a - 10:30a	Networking Break	EXPO Hall

10:30a - 11:30a	KEYNOTE: David Walmsley Multichannel Development Director, Marks & Spencer plc Digital Retail Strategies from Abroad One of the UK’s best loved retailers, Marks & Spencer has a unique heritage. Joining the retailer’s board last year, David Walmsley is tasked with achieving its stated goal of becoming a leading international multichannel retailer. This session will focus on M&S’s multichannel strategy, and particularly its push of digital media in store and international markets. Laura will cover the company’s digitally infused innovation agenda that is enriching the in-store experience, and bringing web engagement into all customer contact.	General Session Portuguese translation available

11:30a - 12:15p	KEYNOTE: Michael Zeisser Senior Vice President, Liberty Media Corporation 15+ Years of Consumer Internet Industry – What (If anything) have we learned “Those who do not learn from history are doomed to repeat it”, said the philosopher George Santayana. Netscape was the first internet IPO in 1995, marking an important milestone for the consumer internet industry. What has happened in the 17 years since then? Hundreds of internet companies have come and gone. Shareholder wealth in the billions of dollars has been created and lost. In hindsight, what seems to separate the winners from the losers, and what can we extract from their experiences? Michael Zeisser has been a humble student of the industry and learned a thing or two from assembling a portfolio of some of the best known eCommerce companies for Liberty Media Corporation. In this presentation, he shares insights from his longstanding involvement with internet commerce and digital media. Michael will highlight the unique dynamics of our industry and draw lessons from what it has taken to navigate them.	General Session Portuguese translation available

12:15p - 1:30p	Lunch Sponsored by:	EXPO Hall

1:00p - 4:45p	Doctor Is In: One-on-One Website Critiques	EXPO Hall

1:30p - 2:30p	Breakout Sessions 1	Breakout Rooms

	Track 1: Customer Experience and Conversion 15+ Specific (Online Merchandising) Things You Can Do To Make More Money Next Week

	Track 2: Mobile and Tablets How To Wield Influence and Control Your Destiny in the Mobile Payments Race

	Track 3: Omnichannel Retail The State of Global eCommerce and Its Impact on Traditional Retail

	Track 4: Digital Retail: 2015 and Beyond Community & Crowdsourcing: Lessons from the New Leaders

	Track 5: Strategic Marketing New Track! supported by RAMA 360° Shopper Marketing: Lessons in Developing Loyalty Programs

	Track 6: Creative and Branding New Track! supported by RAMA The Starbucks Logo Story: Evolution and Innovation

2:30p - 3:15p	Networking Break	EXPO Hall

3:15p - 4:15p	Breakout Sessions 2	Breakout Rooms

	Track 1: Customer Experience and Conversion The Money is in the Data: Just Fire the Analysts

	Track 2: Mobile and Tablets Leveraging Responsive Web Design for Effective and Successful Mobile Strategies

	Track 3: Omnichannel Retail Multichannel Marketing Methods for the Sophisticated Marketer – Getting Past Like to Love

	Track 4: Digital Retail: 2015 and Beyond Perspectives from the IT and Marketing C-suite

	Track 5: Strategic Marketing New Track! supported by RAMA PSFK Presents Future of Retail 2012 - The Empowered Shopper Experience

	Track 6: Creative and Branding New Track! supported by RAMA The Business of Retail is an Art

4:15p - 4:45p	Roundtables	Breakout Rooms

7:00p - 9:30p	Evening Reception & Dinner Networking is key to the Annual Summit. And, we have something very cool planned for Tuesday night's reception and dinner -- a trip to the Sculpture Park and Galleria at the Denver Performing Arts Complex, right next door to the convention center. Dinner will be served following a cocktail reception. And, you won't want to miss the "EXTREME COLORADO" Theme featuring a rock climbing wall, BMX demos, Micro brew stations and a band! Transportation will be provided from the further hotels, but since we're next door to the convention center, you can just walk over from the sessions! Additional tickets for this event may be purchased at the Shop.org Registration Desk for $125. Co-Sponsored by: and	Denver Performing Arts Complex

Wednesday, September 12
Time	Session	Location

7:30a - 4:00p	Attendee & Exhibitor Registration	Lobby A

10:15a - 3:00p	EXPO Hall Open

10:30a - 3:00p	BIG !deas Sessions	EXPO Hall

8:00a - 9:00a	Breakfast

9:00a - 10:15a	KEYNOTE: Jamie Nordstrom President, Nordstrom Direct Evolving the Customer Experience For more than 111 years, Nordstrom has sought to evolve and adapt by keeping one thing constant: a continual focus on improving the customer experience. As the pace of change accelerates and e-commerce and technology play an increasingly important role in how customers are defining service, Jamie Nordstrom will share insights into how the company is working to build on its culture of service and move from a customer-focused to a truly customer-driven retailer across all channels.	General Session Portuguese translation available

10:15a - 11:00a	Networking Break	EXPO Hall

11:00a - 12:00p	KEYNOTE: Kara Swisher, Co-Executive Editor, AllThingsD.com, Mike Golden, President and Founder, ShopRunner, Sameer Samat, VP Product Management, Google and Mike Fox, Director of Vertical Marketing, Facebook Retail to the Power of Digital The world around has witnessed change at an unprecedented velocity due in large part to new digital technologies and fast-adapting, innovative companies. Often found at the crossroads of adoption, retailers interpret the effect of new digital technologies and channels as powerful yet “uncomfortable.” Regardless, they have been forced to embrace this change in their strategies for attracting, retaining and communicating with their customers. Join former Wall Street Journal columnist and co-producer/co-host of WSJ’s D: All Things Digital, Kara Swisher, and a panel of industry innovators as they discuss the deep impact of digital on the future of retail.	General Session Portuguese translation available

12:00p - 1:15p	Lunch & Roundtables Sponsored by:	EXPO Hall

1:00p - 3:00p	Doctor Is In: One-on-One Website Critiques	EXPO Hall

1:15p - 2:15p	Breakout Sessions 1	Breakout Rooms

	Track 1: Customer Experience and Conversion Advanced SEO Tips, Tools and Techniques - Applied Live in Website Critiques

	Track 2: Mobile and Tablets A Tale of Two Tablets – A Journey through Home and In-Store Experiences

	Track 3: Omnichannel Retail Omnichannel Perspectives: Common Imperatives for Achieving Success

	Track 4: Digital Retail: 2015 and Beyond Marketing Innovation in the Retail Tech Titan Era

	Track 5: Strategic Marketing New Track! supported by RAMA Branding Innovation: The H&M Way

	Track 6: Creative and Branding New Track! supported by RAMA
	Where's the Big Idea?

2:15p - 3:00p	Networking Break	EXPO Hall

3:00p - 4:00p	Breakout Sessions 2	Breakout Rooms

	Track 1: Customer Experience and Conversion *20/20: A Vision for Merchandising for Connected Consumers*

	Track 2: Mobile and Tablets Masters of Mobile: the Epicenter of the Future Connection between Retailers and Consumers

	Track 3: Omnichannel Retail Cross-Channel Commerce: Different than Multi-Channel and Bigger than eCommerce

	Track 4: Digital Retail: 2015 and Beyond Envision the Future of Retail

	Track 5: Strategic Marketing New Track! supported by RAMA *The Evolving Role of Service in a World That's Always Online*

	Track 6: Creative and Branding New Track! supported by RAMA Listen Before you Leap: Using Consumer Metrics to Build your Brand

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Annual Summit 2012 Agenda