eHoliday
Every holiday season, Shop.org teams up with Shopzilla to survey thousands of consumers about their intentions with regard to purchasing online. Additionally, Shop.org and Shopzilla check in with many leading retailers before the holiday season begins to find out what their holiday expectations are. When the holidays are over, we do one last survey of online retailers to see how holiday sales and profitability stacked up. The result of these surveys and reports is a complete and compelling view of online holiday sales from both the retailer and customer perspectives.
A Shop.org Member Benefit
Shop.org Members receive the full results from Waves 1 and 4 of merchant surveys and Waves 1, 2, 3, and 4 of the consumer surveys.
Accessing the 2007 eHoliday Results
To access the results of the 2007 eHoliday surveys, you must either (1) be a current member of Shop.org, or (2) have participated in the merchant survey. If you have not received an email notice from Shop.org notifying you to download the latest results, please email us at eholiday@shop.org.
- Next Online Retail Holiday Best Practices Report: recruiting begins June 2008--sign up
- Review past Online Retail Holiday Best Practices Reports
