Research & Resources

"Research and Resources” represents a compilation of Shop.org original research, consumer data, and numerous other resources for e-commerce professionals. We welcome your feedback and ideas!

For research inquiries, please contact us at Shop.org Research.

What's New

White Paper.  Five Steps to Optimize Your eCommerce Site for the New Year. By McAfee. (February 15, 2012) 

White Paper. Beyond Merchant Funded Rewards: Aligning Customers, Financial Institutions and Merchants with Data-Driven Personalized Results. By Truaxis. (February 14, 2012)

Blog. Online shoppers to tap smartphone, tablets for Valentine's Day shopping. (February 9, 2012)

White Paper. The 12 Months of Christmas: Year-Round Online Retail Best Practices for a Spectacular Holiday Season By RichRelevance. (February 5, 2012)

Article. Sit back and browse: Tablet solution helps customers revel in the virtual shopping experience. By Fiona Soltes, STORES Magazine. (February 2012)
Article. Rethinking priorities: Consumers sustain careful spending habits. By Sandy Smith, STORES Magazine. (February 2012)
White Paper.  16 Top Retailers See Extensive Savings Through International Repackaging Efforts. By Bongo International. (February 2, 2012) 
Article. Pricing Transparency: Clarity requires science, art and psychology. By Susan Reda, STORES Magazine. (February 2012)
Blog. How Digital Will Impact the Next Generation of In-Store Shopping. (February 1, 2012)
Webinar Playback. "Buy Till you Die:" New Perspectives on Consumer Buying Patterns from the Wharton Customer Analytics Initiative." Featuring Professor Peter Fader, The Wharton School - University of Pennsylvania. (January 31, 2012) 
Blog. Proof That Tablets Are Here to Stay - Tablet Design Principles. (January 20, 2012)

Blog. How to Organize the Retail Company of the Future. (January 19, 2012) 

Blog. Get Inside Their Heads: 12 Factors That Impact Whether Customers Click Buy. (January 18, 2012) 

Research. eHoliday 2012 Post-Holiday Consumer & Retailer Survey Results. (January 17, 2012) 

Blog. Brazil and China: Emerging Online Retail Powerhouses. (January 16, 2012)
Blog. The Truth About Free Shipping, Social Commerce & More. (January 16, 2012)
Article. Online Fraud Perceptions of Millenials vs. Boomers. By Susan Reda, STORES Weekly. (January 2012)

Blog. Talking with... One Kings Lane CEO Doug Mack. (January 4, 2012)

Article. Mobile Facts and Fiction. By Susan Reda, STORES Weekly. (January 2012)
Article. 20 Ideas Worth Stealing. By M.V. Greene, Fred Minnick, Sandy Smith, Fiona Soltes - STORES Magazine. (January 2012)
Article. Updating a classic: London Fog weathers first foray into e-commerce. By Fiona Soltes, STORES Weekly. (January 2012)
 

Marketing

White Paper. Beyond Merchant Funded Rewards: Aligning Customers, Financial Institutions and Merchants with Data-Driven Personalized Results. By Truaxis. (February 14, 2012) 

White Paper.  16 Top Retailers See Extensive Savings Through International Repackaging Efforts. By Bongo International. (February 2, 2012) 

Webinar Playback. "Buy Till You Die: New Perspectives on Consumer Buying Patterns from the Wharton Customer Analytics Initiative." Featuring Professor Peter Fader, The Wharton School - University of Pennsylvania. (January 31, 2012)
more

Merchandising

Article. Pricing Transparency: Clarity requires science, art and psychology. By Susan Reda, STORES Magazine. (February 2012)  
White Paper. 6 best practices for competitor price monitoring. By Ugam. (December 19, 2011)
White Paper. ROI of Product Data for Multichannel Commerce. By Heiler Software AG. (November 28, 2011)
more

Mobile & Social Media

Article. Sit back and browse: tablet solution helps customers revel in the virtual shopping experience. By Fiona Soltes, STORES Magazine. (February 2012) 

Blog. Proof That Tablets Are Here to Stay - Tablet Design Principles. (January 20, 2012) 
Article. Mobile Facts and Fiction. By Susan Reda, STORES Weekly. (January 2012
more

The Online Consumer

Blog. How digital will impact the next generation of in-store shopping. (February 1, 2012)     

Article. Rethinking priorities: Consumers sustain careful spending habits. By Sandy Smith, STORES Magazine. (February 2012)
Webinar Playback. "Buy Till you Die: New Perspectives on Consumer Buying Patterns from the Wharton Customer Analytics Initiative." Featuring Professor Peter Fader, The Wharton School - University of Pennsylvania. (January 31, 2012) 
more

Multichannel, International, Profitability

White Paper.  Five Steps to Optimize Your eCommerce Site for the New Year. By McAfee. (February 15, 2012) 

White Paper. Beyond Merchant Funded Rewards: Aligning Customers, Financial Institutions and Merchants with Data-Driven Personalized Results. By Truaxis. (February 14, 2012) 
Webinar Playback. "Buy Till You Die: New Perspectives on Consumer Buying Patterns from the Wharton Customer Analytics Initiative." Featuring Professor Peter Fader, The Wharton School - University of Pennsylvania. (January 31, 2012)
more