| KEYNOTE SPEAKERS |
|
Larry Joseloff, VP, Content, Shop.org highlights the diversity and strength of our keynote speakers.
Learn more about our speakers and discover which presentations you just can't miss.
|
Mickey Alam Khan
Editor in Chief, Mobile Marketer |  | Mickey Alam Khan is editor in chief of Mobile Marketer, a trade news publication that covers mobile marketing, media and commerce at www.mobilemarketer.com and through its daily newsletter and blog. He was previously editor in chief of eMarketer and DM News. He lives in New York. Tuesday, Sept 22: 1:30p-2:30p - "Mobile Commerce: The Next Frontier for Retail" | | back to top |  |
Brian Salau Beck
COO, OvernightPrints.com |  | Brian Salau Beck is an energetic business executive with more than 14 years of experience in business management with a focus on eCommerce. He currently serves as COO of OvernightPrints.com, a $65 million online retailer of quick turnaround, high quality printing of business cards, letterhead, and other customized printed products. In this role, he manages online marketing, customer support, and other operating functions of the company.
Previously, he served as COO at Costume Super Center, the industry's fastest growing internet retailer of costumes. As COO, he managed marketing, technology, customer service, and other operating functions of the company, and led efforts which increased year-over-year revenues by 90%. Prior to joining Costume Super Center, Mr. Beck served as the CEO of Broadspan Commerce for four years, an eCommerce company specializing in the sale of home furnishings to consumers over the Internet. Mr. Beck joined the Company as CEO at its early stage in mid-2003, and led the firm to industry prominence over a five year period. Broadspan was named to the Internet Retailer Top 500 for two years in a row and was named to Inc. Magazine's prestigious Inc. 500 list in 2007, which recognizes the 500 fastest growing private companies in America.
Previously, Mr. Beck co-founded Threshold Partners, a consulting firm focused on early stage technology ventures, and served as VP, Corporate Strategy at Yourfit.com, a venture capital funded e-commerce software firm. He was also an eBusiness Consultant with Scient, an e-commerce consulting firm, and a member of AT&T’s Corporate Strategy unit, where he was involved in acquisitions worth over $1.3 billion.
Mr. Beck holds an MBA and BA, both from Rutgers University. He is a 2006 NJBiz Forty Under 40 winner, honoring the top forty New Jersey business people under 40 years old. Mr. Beck enjoys traveling, playing the piano, volunteering, and competitive sailboat racing. Tuesday, Sept 22: 1:30p-2:30p - "Quadrants, Waves and Charts, Oh My! Making Sense of the eCommerce Platform Marketplace for You" | | back to top | |
Mike Bibbey
Vice President Marketing, Mrs. Prindable’s Handmade Confections |  | Mike Bibbey leads all marketing activities for the gourmet food gift brand Mrs. Prindable’s Handmade Confections. Mike has been a leader in e-commerce and direct marketing activities in retail for over 10 years. He has been able to affect significant revenue growth in product categories as diverse as home furnishings, swimming pool supplies, and gourmet food gifts.
Mike earned his MBA at Northwestern University's Kellogg School of Management and his BA at Arizona State University. Wednesday, Sept 23, 1:15p-2:15p - "Extreme Makeover: SEO Edition" | | back to top | |
Jason Billingsley
Founder, Flip Retail |  | In November 2000, Jason co-founded Elastic Path Software and held the position of VP Marketing where he helped the company attract over 200 customers, including global brands such as Google, Aeroplan, Nike, Time Inc., Avis, Samsonite, United Health Group, Telus, Garmin, and Sony. Later, as the VP of Innovation and principal ecommerce analyst, he consulted with some of the largest and most successful online retailers in the world - including developing online strategy for the Vancouver 2010 Olympic Winter Games online store. Most recently, Jason has founded Flip Retail, an early stage ecommerce startup. Tues. Sept. 22, 3:15-4:15p - 40+ Specific Things You Can Do to Make More Money Next Week (Part 2) | | back to top | |
Heather Blank
Senior Director of Strategic Services, Responsys |  | Heather Blank is a seasoned online marketer with over 13 years of experience. Early in her career she worked for the SignOnSanDiego.com, the San Diego affiliate of CitySearch, and focused on driving web site traffic to the entertainment portal. In late 1999 Heather went to work for PETCO Animal Supplies as the Director of Online Marketing. During her six years at PETCO she oversaw the entire email program which supported both PETCO.com as well as the loyalty PALS program. She was also responsible for all of the company's search and affiliate marketing. Heather joined Responsys as the Senior Director of Strategic Services in 2006 to oversee a team of Strategic, Analytic and Deliverability consultants. She and her team work with clients to improve their email ROI through triggered messaging and improved segmentation. Heather has had great success working with clients to identify their "seducible moment" and develop email strategies to improve their program's performance. Heather is frequently quoted as an online marketing authority in numerous publications such as: 1to1 Magazine, Internet Retailer, BtoB Magazine, DMNews and iMedia Connection. Heather holds a B.S. in Journalism from the University of Arizona. Tues. Sept. 22, 3:15-4:15p - 40+ Specific Things You Can Do to Make More Money Next Week (Part 2) | | back to top | |
Ryan Bonner Director of the Online Commerce Group, Bose Corporation |  | As the Director of the Online Commerce Group at Bose Corporation, Ryan Bonner has responsibility for all aspects of the web engagement for the company. Bose operates dozens of web sites covering e-commerce, corporate information, extranets with business partners as well as regional sites around the world. The online commerce group includes, business leaders, operations, order management, creative staff, production, technical teams and user experience experts.
Ryan has been with Bose Corporation 5 years, but has spent the last 14 years with some of the strongest brands in the retail industry such as Toys R Us, Staples and CVS/Pharmacy. Ryan has held several leadership roles in various capacities such as strategic planning, supply chain, merchandising and marketing. Ryan’s focus over the last 8 years has been multi-channel engagements in large organizations focused on the customer’s experience.
Ryan has a degree in Economics from Princeton University. He lives in Wayland, Massachusetts with his wife and three young sons. Wednesday, Sept 23, 3:00p-4:00p - "Growing Pains: Is Profitable Global eCommerce Expansion a Myth or Reality" | | back to top | |
Troy Brown
Retail Practice Leader, Demandware |  | Troy is a key advisor to Demandware clients, leveraging his expertise to help retailers implement ecommerce best practices across site merchandising, marketing and operational processes. Troy also helps clients develop effective plans and strategies for expanding internationally. Troy works across Demandware product, marketing, sales and service organizations to contribute a retailer-centric view to all functions.
Before joining Demandware, Troy led the global Ecommerce business unit for The Timberland Company and oversaw multiple internet properties with several functional areas of responsibility including Marketing, Merchandising, Web Design and Development, Operations, Customer Service, and Fulfillment. Prior to joining the Ecommerce team in early 2004, he worked with Timberland International and led strategic planning efforts in Europe & Asia, and managed the Latin American and Canadian subsidiary business units. Prior to Timberland, Troy held a variety of positions in manufacturing, sales & marketing, consulting, finance and operations at Pepsi, IBM, McKinsey, and Disney, respectively. Wednesday, Sept 23, 1:15p-2:15p - "1-800-Make More Money: The Path to Call Center Excellence" | | back to top | |
Heather Brunner
Senior Vice President of Worldwide Client Services, Bazaarvoice |  | Heather oversees Bazaarvoice’s industry-leading services organization as it helps companies gain higher ROI from social commerce initiatives. Her team sets the standard for professional services, implementation support, content moderation, and community management for businesses around the world.
Heather has built a career delivering technology to create business value for both privately-funded new ventures and Fortune 500 companies. Before joining Bazaarvoice, Brunner served as President and CEO of Nuvo, a wholly owned subsidiary of Trilogy and provider of managed network services, and she was previously COO for B-Side, a privately funded entertainment technology company. She has held various other executive management roles at leading technology companies, including Coremetrics, Trilogy, and Concero, where she led a team of 130 business and consulting professionals. She was also a practice director at Oracle, where she led the grounds-up development of the Central Texas enterprise sales and consulting practice, building an $18 million book of business in less than 18 months. She began her career at Accenture, where she ascended to Senior Manager in less than five years.
Heather holds a bachelor's degree in international economics from Trinity University and is an active, almost decade long volunteer with the Capital Area United Way, serving on the Community Impact Cabinet, the “working board” of the organization. In her free time, she enjoys time with her husband Brian and two wonderful daughters, Summer and Sienna, rocking out with her iPod at the gym, or attending yoga class. Tues. Sept. 22, 3:15-4:15p - 40+ Specific Things You Can Do to Make More Money Next Week (Part 2) | | back to top | |
Tim Callan
Vice President of Product Marketing, SSL, Verisign |  | With eighteen years’ experience in marketing and product management for software and Internet solutions, Tim Callan ensures the effectiveness of customer outreach for VeriSign's SSL business. His frequent engagement with customers, technologists, and industry insiders uniquely positions him to comment on technology trends with an eye to the customer's perspective. Big Ideas Session: How to Improve Sales By Maximizing Consumer Confidence | | back to top | |
Debbie Carkner
Senior Director, eCommerce Strategy, Nurun |  | A metric-driven marketer with experience in on and offline marketing, business development and analytics, Debbie is an interactive strategist who provides strategic and tactical direction to clients to achieve business objectives. Her expertise lies in trend analysis, Web optimization and tracking, traffic building strategies, merchandising and marketing tactics to optimize revenue, as well as analytics to measure and report results. She excels at building strong client relationships and achieving goals through a consensus building leadership style. Doctor Is In Expert - One-on-One Site Critique | | back to top | |
Robert Cell
CEO, MyBuys |  | A thought leader in personalization for over a decade, Robert Cell is an e-commerce and personalization expert who has served hundreds of great consumer brands. A former executive at Kellogg Company, he has run numerous innovative shopper-focused companies including his tenure as COO of Blue Martini, an early leader of e-commerce solutions, and CEO of AdSpace Networks. As CEO of MyBuys, he is pioneering the adoption of mass one-to-one marketing across multiple channels and is passionate about both consumer response and client success. Big Ideas Session: Merchandising Matters. Consumer Research and Gaiam Case Study on Personalization | | back to top | |
Julian Chu
Head of eCommerce, PUMA North America |  | Julian is the general manager of online retailing for PUMA North America, the leading Sportslifestyle footwear and apparel company. He oversees all key functions including business strategy, merchandising, marketing, customer service, fulfillment, and solutions management. Julian has worked globally with leading online and brick-and-mortar retailers in previous roles at Demandware, IBM and Mainspring. Big Ideas Session: Personalized Product Recommendations: Identifying Quick Wins and Quantifying the Value | | back to top | |
Larry Cooper
Head of Online Marketing, Under Armour | | | Larry Cooper is Senior Marketing Manager for UA Global Direct, Under Armour’s eCommerce channel. He is responsible for all customer acquisition & retention for the company’s direct business, including data-driven retention marketing strategies and expansion into social media. He has a deep background developing effective cross channel, multi-platform campaigns that maximize customer acquisition and drive lifetime value. He earned an MBA in Marketing at The American University, Kogod School of Business and a BA Degree at James Madison University. Wednesday, Sept 23, 3:00p-4:00p - "The New Rules of Relevance: Improving Email Marketing in a Fragmented World" | | back to top | |
Chris Cummings
Chief Technology Officer, eBags.com | | | Chris has 18 years of retail business and systems experience with the last 10 years focused exclusively on e-commerce and direct to consumer businesses. Chris joined eBags in March 2009 as CTO with responsibility for all aspects of information technology. Prior to joining eBags Chris served as Senior Vice President and CIO for The Parent Company, formerly known as eToys Direct and KB Online Holdings, LLC, from July 1999 through February 2009. Previously, Chris was a founding partner of Vistyx Corporation, a retail solutions provider, from June 1993 to May 1999 and worked as an information technology management consultant at PricewaterhouseCoopers from September 1991 to June 1993. He holds a bachelor’s degree in Management Information Systems from the University of Texas at Austin. Wednesday, Sept 23, 3:00p-4:00p - "Leveraging the Power of Alternate Payments" | | back to top | |
David Daniels
Vice President and Principal Analyst, Forrester Research |  | David Daniels is a tenured multi-channel marketing consultant and since 2000 has been the leading market analyst voice shaping the email marketing industry. David currently serves as Vice President and Principal Analyst with Forrester Research. Prior Forrester’s acquisition of JupiterResearch, David served as Vice President and Research Director of the company’s successful Operations and Industries product grouping where he authored and collaborated on market research that informed, evaluated and accurately forecast the future of the broader online economy. David previously held senior level positions at Apple, Anthropologie, MicroWarehouse and ProTeam. Daniels is co-author of the Wiley Publishing book “Email Marketing, An Hour A Day” and is a contributor to the Weekend Today Show on NBC. Wednesday, Sept 23, 3:00p-4:00p - "The New Rules of Relevance: Improving Email Marketing in a Fragmented World" | | back to top | |
Jay Dettling
Senior Vice President, Acquity Group |  | Jay is a Senior Vice President at Acquity Group and leads the Central and Eastern Regions. He is responsible for the solution leadership and business development functions that provide client services across the disciplines of strategy, experience design, and technology implementation. Jay has more than seventeen years of services experience within retail, consumer packaged goods, insurance, manufacturing, and financial services industries. Doctor Is In Expert - One-on-One Site Critique | | back to top | |
Allan Dick
Chief Marketing Officer & Senior Plumbing Evangelist, Vintage Tub & Bath |  | Allan Dick began researching and implementing SEO/SEM techniques when he joined Vintage Tub and Bath as General Manager in January 2001. Since then, Vintage Tub and Bath (www.vintagetub.com) has increased gross revenues 1,700% and is now a leading supplier of reproduction bathroom fixtures. Mr. Dick regularly speaks at Search Engine Strategies and Shop.org meetings and has been quoted in Wired, Internet Marketing Report, and Business Week among other publications. As the Chair of Regional Meetings for Shop.org, Mr. Dick organizes quarterly networking evEthents for ecommerce executives in eight US Cities. Prior to joining Vintage Tub and Bath, Mr. Dick was a sales manager for five years at a new car dealership and a stockbroker for three years. He has a B.A. from Washington & Lee University and graduated from Outward Bound alpine mountaineering school. Tues. Sept. 22, 1:30-2:30p: 40+ Specific Things You Can Do to Make More Money Next Week (Part 1) Tues. Sept. 22, 3:15-4:15p - 40+ Specific Things You Can Do to Make More Money Next Week (Part 2) | | back to top | |
John Donahoe
President and CEO, eBay, Inc. |  | John Donahoe became President and CEO of eBay Inc. on March 31, 2008. In this role, John has global responsibility for growing each of the company’s business units, which include eBay Marketplaces, PayPal and Skype. John came to eBay in February 2005 as President of eBay Marketplaces, responsible for all elements of eBay’s global ecommerce businesses. In this role, he focused on expanding eBay’s core business, which accounts for a large percentage of the company’s revenues. John also oversaw a number of strategic acquisitions, including Shopping.com and StubHub, and classifieds sites, such as Gumtree and LoQUo. During the three years he served as President of Marketplaces, revenues and profits for this division doubled. Prior to eBay, John spent more than 20 years at Bain & Company, a worldwide consulting firm based in Boston. Starting as an Associate Consultant, John rose to become the firm’s CEO, where he oversaw Bain's 30 offices and 3,000 employees. In addition to serving on eBay’s Inc.’s Board of Directors, John is also on the Board of Trustees of Dartmouth College. John received a Bachelor of Arts in Economics from Dartmouth College and an MBA from the Stanford Graduate School of Business. Wednesday, Sept 23: 9:00a - 10:15a - Keynote | | back to top | |
Jill Salomon Dvorak
Director of Consumer E-commerce, North America, Encyclopedia Britannica |  | Jill Salomon Dvorak is the Director of Consumer E-commerce, North America at The Britannica Store which is Encyclopedia Britannica's Consumer Commerce arm. Since Encyclopedia Britannica's founding in 1768, it has strived to be the worldwide leader in reference, education, and learning. Jill is currently leading the replatform, rebrand, redesign, and the merchandising strategy for The Britannica Store. She is also responsible for the offline and online consumer ecommerce marketing efforts.
Before joining Britannica in Chicago, Jill worked at Discovery Channel in the Commerce department. In addition to merchandising the Discovery Channel online and retail stores, she headed up the Branded Merchandise department and Headquarter store. Prior to Discovery Channel, Jill worked at the National Geographic Society in the Communications department. There she helped create their first online media room and get positive press placements for the many business units of National Geographic.
Jill earned a M.B.A in Strategy and Marketing from the University of Maryland, Smith School of Business, and a B.S. Degree from Vanderbilt University in Human & Organizational Development. Tuesday, Sept 22: 1:30p-2:30p - "Quadrants, Waves and Charts, Oh My! Making Sense of the eCommerce Platform Marketplace for You" | | back to top | |
Mona Elesseily
Page Zero Media | | | Bio and photo coming soon. Tues. Sept. 22, 1:30-2:30p: 40+ Specific Things You Can Do to Make More Money Next Week (Part 1) | | back to top | |
Dustin Engel
Vice President, Strategy and Media, Range Online Media |  |
A proven leader in online media and strategic marketing, Dustin Engel joined Range Online Media in 2006 to lead clients’ strategic marketing programs and to spearhead the rapid expansion of the media services and strategy practices at Range. In his role as the Vice President, Strategy and Media, he heads up the Range Online Media new client business development team and offers clients and prospective clients strategic leadership and forward-thinking cross-media plans. He brought to Range over 9 years of experience in Internet technology, marketing and media strategy in both consumer and business products and services.
Dustin has led strategic marketing and designed media campaigns for top-tier brands such as Match.com and American Greetings Interactive. He was a key member of the launch team of Blockbuster Online. In this role, he was instrumental in the online marketing efforts that allowed Blockbuster Online to be named the #1 online retailer in year-over-year growth of unique visitors by comScore Media Metrix.
As the Vice President, Strategy and Media, Dustin utilizes his strength in technology, business strategy and consumer behavior to help clients build their brands and drive success through online advertising. Dustin works with clients and their Range Account Services teams to ensure success from the strategy process through implementation. He represents Range and the interactive industry regularly at influential marketing conferences, like Search Marketing Expo and Shop.org, in the media and by writing for publications including iMedia Connection, OMMA Magazine and DM News.
Dustin is a graduate of Seattle University with a BA in Business Administration and a major in Marketing.
Tuesday, Sept 22, 3:15p-4:15p - "Site Harmony: Creating the Optimal Balance of Customer Experience and SEO" | | back to top | |
Kevin Ertell
Vice President, Retail Strategy, ForeSee Results |  | Kevin leads ForeSee Results continued growth in the retail industry through his expertise and experience. He works with the product, delivery, client services, and marketing teams to maximize ForeSee Results’ value to our retail clients. Kevin has over 12 years of critical e-commerce experience and was formerly the Vice President and Managing Director of Tower Records. More recently, he was the Senior Vice-President of E-Business with Borders where he re-launched Borders.com as an e-commerce site.
Kevin is a recognized and respected figure in the online retail industry. He has been a featured speaker at many e-retail conferences like Shop.org, eTail, and Internet Retailer, in addition to being featured and quoted in the Wall Street Journal, the New York Times, USA Today, Publishers Weekly, the Detroit Free Press, and more. He is also a member of Shop.org's Policy Advisory Committee, Cross-Channel Retailing Consortium, and the eTail Content Advisory Board. Tues. Sept. 22, 3:15-4:15p - 40+ Specific Things You Can Do to Make More Money Next Week (Part 2) | | back to top | |
Marwan Forzley
President and CEO, eBillme |  | The creator of eBillme, Marwan Forzley is respected as an expert in payments. Marwan is frequently called on to comment on the evolving dynamics of the industry with major publications including: CNN Money, Fox News, Internet Retailer, Forbes, Business Week and the eCommerce Times. Marwan’s drive and entrepreneurial spirit have been consistent throughout his career and led to his being recognized with a ‘Top 40 under 40’ award in 2007. Prior to eBillme, Marwan was at Nokia, where he focused on large scale eCommerce infrastructure, mobile payments and content delivery. Before joining Nokia, Marwan was at Vienna Systems, a startup that was acquired by Nokia. | | back to top | |
Justin Foster
Co-Founder and VP Market Development for Liveclicker, Inc. |  | Justin is Co-Founder and VP Market Development for Liveclicker, Inc., an early stage technology startup, where he is responsible for developing the overall market for video commerce in the e-commerce industry. Video commerce is a new paradigm for facilitating e-commerce through video content, leveraging both established and emerging online marketing channels. Additionally, Justin is President and Founder of the Video Commerce Consortium, the industry's largest trade group devoted to advancing the use of video in e-commerce. The VCC currently counts over half the Top 500 retailers as members.
Justin has extensive experience in the online marketing industry, especially as it pertains to e-commerce. Prior to Liveclicker, Justin led the services practice for WhatCounts, Inc., an email marketing services provider, where he was responsible for client strategy and development. He also founded the Email Marketing Roundtable, an industry discussion forum that represents over 1,500 email marketers worldwide including the majority of the largest online retailers in North America. Tues. Sept. 22, 3:15-4:15p - 40+ Specific Things You Can Do to Make More Money Next Week (Part 2) | | back to top | |
Rob Fredley
VP & Creative Director, Virid |  | In addition to overseeing all creative work at Virid, Rob works directly with clients to establish effective and brand centric strategies for their online retail operations. He is involved in setting specific directions and goals at each stage of the design process and works with the creative group to exceed clients' expectations every day. Additionally, Rob is responsible for discovering and analyzing internet trends—like social networking, rich media, and crowdsourcing—to determine their impact on Virid's business and the brands they partner with. His constant focus on design standards, trends, user experience, information architecture, and genuine best practices in the industry make him a leader in the space and respected in the community. His 15+ years of experience in design and business has seen him work with brands like BMW, Saab, USAirways, Barneys New York, Miramax, The National Institutes of Health, Timberland, General Electric, CNBC, Merrill Lynch, Kangol, Trina Turk, Liz Claiborne, Intel, and Royal Caribbean. He really does believe that content is king, context matters, and that everything you do affects your brand image.
Rob came to Virid from MarchFirst and Proxicom where he worked with Virid Founder and CEO Steve Deller. Doctor Is In Expert - One-on-One Site Critique | | back to top | |
Lauren Freedman
President, the e-tailing group, inc. |  | In 1994, Lauren Freedman leveraged her 15 year retail and catalog career and passion for merchandising to found the e-tailing group, inc. The firm’s mission was, and continues to be, providing strategic and e-commerce solutions to online merchants as well as businesses targeting that market.
An extensive client list has included Fortune 500s and start-ups. From involvement with the initial launch of sites like Toys “R” Us, The Vitamin Shoppe and Kodak to specific initiatives for clients including Scholastic, J.Jill, Orbitz, USA Today, CTW and MSN, her role becomes Strategist, Merchant, Facilitator, Educator and Spokesperson.
As a veteran and visionary within both the Retailing and the Internet industries, Freedman is a frequent resource to the trade and business press and her speaking engagements have spanned the globe. Freedman most recently completed her first book, It’s Just Shopping, which provides a comprehensive; behind-the-scenes look at the evolution of multi_channel selling. The book served as the basis for her foray into teaching at Chicago’s Roosevelt University, where she was nominated for Most Valuable Teacher award in 2003. Doctor Is In Expert - One-on-One Site Critique | | back to top | |
Todd Friesen VP Search - Position Technologies |  | Todd Friesen is considered by many to be an SEO pioneer. He entered the SEO world in 1998 and has since worked with top-name clients like Sharper Image, Nike, Neiman Marcus and Accor Hotels North America on natural search optimization. He is an expert in search engine marketing, a former administrator at Webmasterworld, and former moderator for Search Engine Watch. He co-hosted the popular SEO Rockstars on WebmasterRadio.FM, as well as a regular speaker at Search Engine Strategies, WebmasterWorld Pubcon, SMX and other conferences including Shop.org. He has also a regular contributor to OMMA Magazine and regularly posts on his own blog at www.oilman.ca.
Todd is the VP of Search at Position Technologies and works with new and established companies to optimize existing sites and help architect new ones to achieve optimal natural search engine rankings. He holds a Bachelor of Commerce degree from the University of Calgary and currently resides in Gig Harbor WA Tues. Sept. 22, 1:30-2:30p: 40+ Specific Things You Can Do to Make More Money Next Week (Part 1) | | back to top | |
Tom Funk
Vice President, Timberline Interactive |  | Tom Funk specializes in e-commerce marketing, user experience, A/B testing and web site development at Timberline Interactive, whose clients include Lake Champlain Chocolates, Wine of the Month Club, Garrett Wade, Terry Precision Cycling, Liberty Orchards and others.
Prior to Timberline, Tom was for six years the web manager at The Vermont Teddy Bear Company, and sister brands including Calyx Flowers and PajamaGram. These sites transacted over $46 M in annual sales, reaching peak holiday volume of 2,000 orders an hour.
Tom’s first book, Web 2.0 and Beyond, was published in 2008 by Greenwood Publishers. Tues. Sept. 22, 3:15-4:15p - 40+ Specific Things You Can Do to Make More Money Next Week (Part 2) | | back to top | |
Tom Giacalone
Divisional Vice President, Multi Channel Management, Sears Holdings |  | Tom Giacalone is Divisional Vice President, Multi Channel Management for Sears Holdings, based in Hoffman Estates, IL. Tom is responsible for driving the integrated multi-channel strategy and business management for Sears, which includes leading the cross-functional coordination necessary to execute multi-channel initiatives. Prior to his current role, Tom led the user experience, product development, content management and operations teams for Sears.com, Kmart.com.
Tom’s 20+ year career with Sears Holdings has helped him adapt traditional retail experiences in store operations, marketing, and merchandising - along with eCommerce, to have a unique perspective and understanding of the multi-channel retail environment.
Tom holds a Bachelor’s Degree in Arts and Science from Penn State, and is member of Shop.org’s Membership Committee. Tuesday, Sept 22, 3:15p-4:15p - "The 60 Minute Cross-Channel Checkup: How to Service and Fulfill in a Cross-Channel Environment" | | back to top | |
Joshua Goldman
General Partner, Norwest Venture Partners |  | Joshua Goldman, General Partner, Norwest Venture Partners, is a highly successful serial entrepreneur and investor. Current investments include NearBy Now and Sojern. He is also active with the boards of directors of Evincii, Retrevo and Kriyari. Previously, Josh served as President and CEO of mySimon, Inc., a pioneer in online comparison shopping services. Josh oversaw all aspects of the company's growth into one of the largest and best-known consumer ecommerce companies in the late 1990's, culminating in its acquisition by CNet Networks in early 2000 for $730 million. After the acquisition, Josh was named President of CNet's Consumer Division, reporting to the company's CEO.
Josh has served on the Board of Directors at Synaptics, and Ask Jeeves (NASDAQ: ASKJ) until its acquisition by IAC/Interactive Corp for $1.9 billion. Josh also served on the Board of Directors for PremierGuide, Inc. (acquired by Local.com) and Akimbo Systems, Inc. Tuesday, Sept 22: 1:30p-2:30p - "Reinventing Online Retail: Radical Business Models That Are Paying Off Today" | | back to top | |
Jay Greenberg
Director, eCommerce, Spencer's |  | Jay Greenberg is Director, eCommerce with Spencer's. Responsible for both Spencersonline.com and SpiritHalloween.com, Greenberg joined Spencer's in July 2007. Previously Greenberg was eMarketing Manager at Franklin Electronic Publishers where he oversaw all eCommerce activity for Franklin.com as well as managed the catalog business.
An industry veteran, Jay served in a variety of marketing and sales roles with The Franklin Mint, and holds a BS in economics from Arizona State University and an MBA from the University of Illinois. Shop.org Online Retail Bootcamp: MVT Testing to Improve Site Conversion Tuesday, Sept 22: 1:30p-2:30p - "Quadrants, Waves and Charts, Oh My! Making Sense of the eCommerce Platform Marketplace for You" | | back to top | |
Jeff Haddox
Direct Marketing Analyst, Pier 1 Imports |  | Jeff Haddox is a Marketing Analyst at Pier 1 Imports who focuses on email marketing as well as display advertising, search engine marketing, and web analytics. His role within the firm is to plan and execute digital strategy as well as monitoring the various digital channels to ensure efficiencies and positive returns.
Jeff holds an MBA in Information Systems from Tarleton State University and a BBA in Economics from University of North Texas. Wednesday, Sept 23, 3:00p-4:00p - "The New Rules of Relevance: Improving Email Marketing in a Fragmented World" | | back to top | |
Suzanne Hader
Principal, 400twin Consulting & Research |  | Suzanne Hader, founder and principal at 400twin, brings years of experience with luxury brand marketing and research to the table, gleaned from her long relationship with cosmetics institution Estée Lauder working with brands like Clinique, Bobbi Brown, and Darphin. Prior to Lauder, she was an early addition to upstarts Eve.com and Viant. She is known for her remarkable insights on upscale brands in the fashion, beauty, travel and real estate industries and her deep understanding of the luxury audience. Doctor Is In Expert - One-on-One Site Critique | | back to top | |
Herndon Hasty
Senior SEO leader & Evangelist, Range Online Media |  | Herndon Hasty, senior SEO leader & evangelist at Range Online Media, is a key member of Range's search engine optimization practice. He brings to the team more than nine years of experience in online and offline marketing strategy for a wide range of travel, retail and luxury brands, including Macy’s, Travelocity, Cole Haan, Wyndham Hotels and Godiva.He is a regular columnist and blogger at Search Engine Watch, and has contributed articles, quotes and general musings to publications such as DM News and Marketing Sherpa. Doctor Is In Expert - One-on-One Site Critique | | back to top | |
Ed Hoffman
VP of Worldwide Field Operations, SLI Systems |  | Ed has over 20 years of experience in the software industry with a deep experience of the search technology sector. Ed was Senior Director for Infoseek's software unit Ultraseek, which eventually was acquired by Inktomi, then Verity, then Autonomy. In that role growing revenues of Infoseek Software / Ultraseek Corporation from the initial deal in 1997 to US$25 million annual sales into 2,500+ accounts in over 40 countries. Ed is responsible for client services and sales operations for SLI Systems. Big Ideas Session: Preparing for the Holiday Hurricane – Indentifying Trends | | back to top | |
Ted Hong
Chief Marketing Officer, Fandango |  | Hong leads all marketing efforts for Fandango and Movies.com, both leading entertainment destinations on the Web. In addition, for Fandango he oversees the Promotional Sales, Gift Card and Live Events ticketing businesses. Fandango and Movies.com are owned by Comcast Interactive Media, A Division of Comcast Cable.
He brings over 15 years of business experience in marketing, strategy and general management from small start ups to $200MM global brands. He joined Fandango in 2003 and currently oversees brand strategy, marketing planning and execution, co-marketing, offline and online advertising, public relations, market research and new business evaluation. He was instrumental in launching the nationally-recognized Fandango Bag Puppet advertising campaign. Prior to Fandango, he was a head of marketing for the .TV Corporation, a web identity services provider acquired by Verisign Inc. in 2003. At .TV Hong led marketing efforts for the international and wholesale divisions of the company.
Hong also spent several years at Nestle USA in brand management for the Chocolate and Confections division on the Butterfinger brand and the Halloween and Valentine's Day seasonal businesses.
He also has experience in management consulting for Gemini Consulting, non-profit management for the California Alumni Association and professional sports marketing for the Golden State Warriors.
Hong received his MBA from the Kellogg School of Management at Northwestern University and a BA in Political Economy from UC Berkeley. Tuesday, Sept 22: 1:30p-2:30p - "Mobile Commerce: The Next Frontier for Retail" | | back to top | |
Brett Hurt
Founder and CEO, BazaarVoice |  | Brett is the Founder and CEO of Bazaarvoice, where he is responsible for guiding the company's strategy and overseeing day-to-day operations. Brett is a seasoned executive widely recognized throughout the online industry for turning groundbreaking ideas into leading businesses.
Brett has extensive experience in the online marketing arena, especially as it pertains to the eCommerce industry. He founded Coremetrics in February 1999 after spending 10 years developing Internet-based software. Brett helped grow Coremetrics into the leading marketing analytics solution for the eCommerce industry, servicing more than 1,000 clients today. Forrester Research eventually rated Coremetrics #1 in the industry. Prior to Coremetrics, Brett was the founder and CEO of Hurt Technology Consulting and BodyMatrix, an online retailer of sports nutrition products, which he sold. Before that, he was a consultant at Deloitte Consulting and Andersen Consulting (now Accenture). Brett has more than 15 years of Internet programming experience and has developed multiple software applications, including Internet marketing analysis solutions, eCommerce platforms, Web-based classroom management applications, virtual communities, multiplayer online games, and Bulletin Board System (BBS) software. He started programming when he was seven years old, launched a BBS on a 110-baud modem when he was ten, and created one of the first Internet-based multiplayer games in 1990. Brett holds an MBA in High-Tech Entrepreneurship from the Wharton School at the University of Pennsylvania and a BBA in Management Information Systems from the University of Texas at Austin.
Brett serves on the Board of Directors of Shop.org, the leading non-profit industry association for retailers online and a division of the National Retail Federation, the largest trade organization for retailers. This is his second term on the Shop.org board, where he previously served for two years. He also serves as an Entrepreneur-in-Residence at the Wharton School and served as a Board of Advisors member to the non-profit Web Analytics Association. Brett actively advises several early-stage technology companies. He is an inventor (US Patent #7,050,989) and a regular speaker at various industry events and universities. Shop.org Online Retail Bootcamp: Social Media | | back to top | |
Alison Jeske
Director of Product Management, Drugstore.com |  | With a decade of experience in eCommerce, Alison Jeske has worked in customer acquisition, retention and customer service aspects for online retailers. She was an early adopter of online shopping, planning almost her entire wedding in 2000 with vendors who had a web presence. She remains a passionate online shopper.
Alison is currently Director of Product Management for drugstore.com, inc., where she is responsible for defining site strategy, and implementing new site features to deliver an exceptional personalized shopping experience on the drugstore.com and Beauty.com web stores.
Prior to joining drugstore.com Jeske was a senior member of the eCommerce team at Cingular and AT&T Wireless. She has been a senior IT manager at Arthur Andersen, and in the banking industry. Jeske graduated Cum Laude from Seattle Pacific University with a degree in computer science. Tuesday, Sept 22, 3:15p-4:15p - "Twitter and Social Media All-Stars" | | back to top | |
Ken Jurina
President & Founder, Top Draw & Epiar |  | As president and founder of Top Draw and Epiar, Ken Jurina has more than fifteen years of experience in traditional advertising and Internet marketing. In 1993, he founded Top Draw which has become a leading advertising, graphic design, and web development firm in Edmonton, Alberta, Canada.
In 2002, Ken co-founded Epiar, an Internet marketing and search engine optimization (SEO) company that has pioneered techniques merging web development technology with online marketing strategies to drive qualified traffic and sales. As president of Epiar, Ken oversees the company's growth and helps drive the marketing strategies and creative tactics that are delivering better lead generation and client retention for Epiar clients. In addition to leading the Epiar team, Ken’s role at Epiar comprises senior-level client counsel, strategic marketing, and creative direction. Tues. Sept. 22, 1:30-2:30p: 40+ Specific Things You Can Do to Make More Money Next Week (Part 1) | | back to top | |
Tom Kersten
National Industry Director, Microsoft Advertising, Microsoft |  | Tom currently drives the Retail industry advertising strategy for Microsoft's Advertising Platform and Publishers Group. He is a 10 year Microsoft veteran specializing in the Retail industry. During his tenure he has designed strategic campaigns for Best Buy, Kohl’s, JCPenney, Target, and several other Fortune 500 retailers. Tom also sits on the Board of Advisors for Alvenda Corp, a commerce based technology provider. He began his advertising career at age 5 when he appeared in a Log Cabin Syrup ad campaign! Big Ideas Session | | back to top | |
Dr. Melody King
VP, Sales & Marketing, Treepodia |  | As Vice President of Sales & Marketing for Treepodia Ltd., Dr. Melody King, DM provides ecommerce solution expertise to harness the power of rich media in the form of engaging video content. Treepodia uses videos to help online retailers and businesses improve their merchandizing offer and enhance their customers’ experience in an entertaining and effective way.
Dr. King has 12 years of experience in Information Technology, focusing the last 5 in ecommerce. During this tenure, she consulted with more than 500 organizations to assist with increasing their site usability, merchandising, conversion, and order size. Her industry knowledge, keen sense of customer requirements, and experience with high-tech integrations make her a highly valued contributor of this organization.
In addition to earning a Doctor of Management in Organizational Leadership from the University of Phoenix, Dr. King earned a Bachelor of Science in Information Technology with a minor in Database Administration and a Master of Business Administration with an emphasis in Technology Management. Big Ideas Session: How to cover your catalog with videos in 24 hours? | | back to top | |
Brian Klais
Vice President of Search, Netconcepts |  | As Vice President of Search for Netconcepts, Brian Klais oversees one of the leading natural search marketing practices devoted to helping retailers, brands, and media portals optimize their natural search performance
Brian has authored seminal works on natural search marketing including State of Search Marketing 1.0, published and sold by Catalog Age Magazine in 2002. Brian is a frequently published author and contributor to publications like Multichannel Merchant (formerly Catalog Age), MarketingProfs.com, the American Marketing Association's MarketingPower.com and Opt-In News, and a presenter at DMA conferences such as ACCM (formerly ACC), DMA06, DMA05, and DM Days.
Under his leadership, Netconcepts has become one of the leading voices for search engine ready e-commerce listing clients such as REI, Kohls, HSN, Cabela's, Northern Tool, Verizon Superpages, AOL, as well as agency partners such as Performics.
Prior to joining Netconcepts, Brian was founder and president of Novelon.com, a pioneer in electronic publishing and web-based book environments. Tues. Sept. 22, 1:30-2:30p: 40+ Specific Things You Can Do to Make More Money Next Week (Part 1) | | back to top | |
Jon Kosoff
Director of E-commerce and Direct Marketing, The Wet Seal, Inc |  | Jon Kosoff is the director of e-commerce and direct marketing for The Wet Seal, Inc. where he is responsible for all loyalty and direct marketing activities online and offline. Kosoff is in charge of creating incremental value through loyalty programs, direct marketing, customer analysis, and consumer research for both Wet Seal and Arden B. Through analysis and multi-channel marketing, Wet Seal is quickly seeing growth in these programs.
Kosoff has more than 10 years of experience in direct marketing, multi-channel marketing, data mining, catalog marketing, e-mail marketing, Internet marketing, customer research, analytics and loyalty programs. Prior to joining Wet Seal, he was a direct marketing manager at Provide Commerce (ProFlowers.com) where he helped grow three new business units. At Jenny Craig, Kosoff led direct marketing activities including the integration of direct mail, e-mail and Website.
Kosoff earned his MBA at the Paul Merage School of Business, University of California, Irvine. He received his BA in Economics with an emphasis in accounting from University of California, Santa Barbara. Wednesday, Sept 23, 3:00p-4:00p - "The New Rules of Relevance: Improving Email Marketing in a Fragmented World" | | back to top | |
John Lazarchic
VP, E-Commerece, PETCO Animal Supplies, Inc. |  | John Lazarchic brings 20 years of retail experience, including 18 years in the Pet Industry, to his position as Vice President of E-Commerce for PETCO Animal Supplies. John joined PETCO in 2000, with their acquisition of Petopia.com where he was the Director of E-Commerce during Petopia's initial launch onto the Internet. In his current role, John is responsible for all aspects of PETCO's E-Commerce Site, including Site Design and Functionality, Merchandising, Marketing, and Business Development. In addition to the E-Commerce responsibilities, John is leading the company's pilot program to include commerce-based kiosks in their retail stores.
Prior to joining the Internet Boom in 1999, John worked for both Petland and Superpetz as Director of IS, where he was responsible Point of Sale, Accounting and Distribution Systems, including the selection and implementation of new platforms. Before switching to the world of Information Systems, John also work for Docktors Pet Centers and Petsmart on the Store Operations side of the business. This experience in both Brick and Mortar Operations and Information Systems has allowed him to bring a broad, well-rounded perspective to the online pet category. Shop.org Online Retail Bootcamp: Social Media | | back to top | |
Bill Leake
Founder and CEO, Apogee Search |  | Bill Leake draws on a deep expertise in both business and marketing to help increase revenues for a wide range of clients. He has been involved in driving provable revenues through Internet marketing techniques since the early 1990s when, as part of the management team at Power Computing, he built the first company to sell $1 million of product over the Internet. As CEO and founder of Apogee Search, he has guided the company from inception to its current position as the largest search engine marketing firm in the Southwest, one of the 20 largest in North America and one of the fastest growing companies on the Inc. 500 list.
Bill also serves as the president of the Austin Interactive Marketing Association, and as the chairman of the SEMPO (Search Engine Marketing Professionals Organization) committee. Bill received an MBA with honors from the University of Texas at Austin and his B.A. from Yale University. Tues. Sept. 22, 1:30-2:30p: 40+ Specific Things You Can Do to Make More Money Next Week (Part 1) | | back to top | |
Dawn Lepore
CEO and Chairman of the Board, drugstore.com, inc. |  | Dawn Lepore serves as the chief executive officer and chairman of the board for drugstore.com, inc. (NASDAQ: DSCM), a leading online retailer of health, beauty, vision, and pharmacy products. the company’s portfolio of brands includes: drugstore.com™, Beauty.com™, and VisionDirect.com™. All are accessible from http://www.drugstore.com and provide a convenient, private, and informative shopping experience while offering a wide assortment of more than 45,000 products at competitive prices. Widely recognized as a results-oriented leader, Lepore has implemented a number of key initiatives, building customers and improving financial results during her tenure. She joined drugstore.com in 2004.
Lepore formerly served as vice chairman of technology, operations, administration, strategy and active trader for The Charles Schwab Corporation where she played a key role in building Schwab's highly successful e-commerce business. She was also a member of Schwab's Executive Committee and a trustee of SchwabFunds. In her twenty-one years with Schwab, Lepore held a wide variety of roles and responsibilities, including serving as chief information officer and senior vice president of information technology. Lepore serves on the board of eBay, The New York Times Company, and previously served on the board of Wal-Mart from August 2001 to September 2004. She has been honored at the 2003 National Organization for Women's Aiming High Conference, as one of Fortune's 50 Most Powerful Women in American Business in 2002, 2001, 2000 and 1999, as InformationWeek's Chiefs of the Year for 2000, and named one of the Ten Hottest CIOs in 1999 by Future Banker magazine. Lepore holds a B.A. degree from Smith College in Northampton, Massachusetts. Tuesday, Sept 22: 11:15a - 12:15p - "Keynote: The Pathway to Profitability" | | back to top | |
Lance Loveday
CEO, Closed Loop Marketing |  | As the CEO of Closed Loop Marketing (CLM) Lance Loveday is a recognized thought leader in the online marketing industry. He is a regular speaker at industry events—MacWorld, Search Engine Strategies, Web Design World and South by Southwest, to name a few—where his strategic, humorous and down-to-earth approach inspires designers, online marketers and business executives alike.
Lance is co-author of the breakout business strategy book Web Design for ROI, which was published in 2007 by New Riders Press. His educational background includes an exploratory tour in law school, preceded by a BS in Managerial Economics from UC Davis.
Lance, his wife Courtney, and their three children reside in Northern California. And while he considers himself a cyclist and shares a first name with Lance Armstrong, he has only been mistaken for the cycling champion once. And it wasn't on a bike. Tues. Sept. 22, 3:15-4:15p - 40+ Specific Things You Can Do to Make More Money Next Week (Part 2) | | back to top | |
Terry J. Lundgren
Chairman, President and CEO, Macy's, Inc. |  | Terry J. Lundgren assumed the title of chairman, president and CEO of Macy's, Inc. in January 2004. Prior to this, he served as president and chief operating officer, a title he assumed in March 2003 after having served as president and chief merchandising officer since May 1997. Lundgren began his retailing career in 1975 as a trainee with Bullock's, a Los Angelesbased division of Federated. He held positions of increasing responsibility over the next decade in buying, store management, human resources and senior-level store management, as well as serving as the division's director of stores. Lundgren was named senior vice president and general merchandising manager of Bullock's in 1984. In 1987, he was named president and CEO of Bullocks Wilshire, then an upscale chain of specialty department stores owned by Federated. Lundgren left Federated in 1988 to join Neiman Marcus, where he served as executive vice president and shortly thereafter was named chairman and CEO. He returned to Federated in April 1994 as chairman and CEO of the Federated Merchandising Group. Tuesday, Sept 22: 8:45a - 9:45a - "Keynote: Macy's 3.0: Our 360° View of the Customer" | | back to top | |
Susan Lyne
CEO, Gilt Groupe |  | In September 2008, Susan Lyne was named Chief Executive Officer of Gilt Groupe, an ecommerce company whose event-based sales model is changing consumer behavior and redefining luxury shopping.
From November 2004 to July 2008, Ms Lyne was President and CEO of Martha Stewart Living Omnimedia. In that capacity, she steered the company’s recovery and return to profitability, led by a three-fold increase in advertising revenue. During her tenure, MSLO significantly expanded its merchandising business, implemented a new technology platform, and diversified its brand portfolio with the acquisition of Chef Emeril Lagasse's company.
Before joining MSLO Susan spent eight years at Disney/ABC, rising to President of ABC Entertainment where she oversaw the development of shows such as Desperate Housewives, Lost, and Grey's Anatomy. Along with her programming and management responsibilities, she regularly served as the entertainment division’s strategic voice to the advertising and investment communities. Prior to that she ran the network’s long-form division, fielding a schedule of original movies and miniseries that won time periods and earned numerous awards, including the Peabody, Golden Globe, Humanitas and multiple Emmy's.
Ms Lyne’s early career was spent in the magazine industry. She was managing editor of New Times and later of The Village Voice and, in 1987, created and launched Premiere Magazine for News Corp. For eight years she served as its editor-in-chief and publication director, establishing Premiere as an industry leader.
Ms Lyne has been the recipient of several industry awards and honors, including the Matrix Award and Advertising Age’s “Publishing Executive of the Year.” The Wall Street Journal named her one of its "50 Women to Watch" in 2006. She is a Director of CIT Group and serves as a Trustee of The New School and The Posse Foundation. Tuesday, Sept 22: 1:30p-2:30p - "Reinventing Online Retail: Radical Business Models That Are Paying Off Today" | | back to top | |
Doug Mack
VP and GM, Hosted and Consumer Solutions, Adobe Systems Incorporated |  | As vice president of hosted and consumer solutions, Doug Mack provides leadership for the software services and consumer offerings of Adobe’s Creative Solutions Business Unit. Key products in his group include Adobe® Scene7®, Adobe® Photoshop® Elements, Adobe® Premiere® Elements and the new Photoshop® Express and Premiere® Express software-as-a-service (SaaS) consumer solutions.
Mack’s eCommerce expertise and insight into customer experience trends give him a unique perspective on customer engagement strategies across all touch points. He is an active commentator on such issues as SaaS marketing and pricing strategies, new customer interaction models and online brand experience management.
Prior to joining Adobe, Mack co-founded and was CEO of Scene7, provider of the leading on-demand rich media platform for eCommerce Web sites such as QVC, Otto UK and Lands’ End, which was acquired by Adobe in May 2007. Mack previously co-founded and led GoodHome.com, an award-winning online home design site and the predecessor to Scene7. Prior to Goodhome.com, Mack served as executive vice president of the Broderbund Home Division of Mattel. He also held strategy and business positions at McKinsey & Company and General Electric.
Mack holds a bachelor’s degree in finance and management from Boston College. Wednesday, Sept 23, 1:15p-2:15p - "Innovations in eCommerce—Did it Happen? What is Next?" | | back to top | |
Kylee Magno
the e-tailing Group, inc. |  | Kylee Magno is instrumental in overseeing the development of the e-tailing group’s proprietary research studies as well as working directly on a myriad client projects.
Projects range in scope from comprehensive site audits and competitive benchmarking to site feature prioritization for both merchants and technology companies targeting those merchants. Client project participation has included leading assignments for Shop ABCTV, MoMA, Scholastic, GSI Commerce, Honey Baked Ham Online, and Everlast among others..
Joining the e-tailing group, Kylee Magno felt she had found the perfect balance for her 16 years of in-depth knowledge in retail merchandising, marketing, consumer buying trends and the love of the Internet.
Previously she had worked in multiple roles and responsibilities in retail, including buying, sales and management at national retail companies. Kylee brings with her a passion for retail and a drive to succeed, and sees the ever changing e-commerce environment as a challenge she is ready to meet head on. Doctor Is In Expert - One-on-One Site Critique | | back to top | |
| Jason MarshallVice President & General Manager, Gaiam Direct |  | Jason Marshall, Vice President & General Manager for Gaiam Direct, an international media and consumer products company that provides a selection of information, media, products and services to consumers who value personal development, wellness, and ecological lifestyles, offers extensive real-world experience in multi-channel business-to-business and business-to-consumer eCommerce. Jason specializes in consistently building successful strategies to capture market share, grow revenues, build brand, and deliver profitable sales. Jason bring 15 years of building progressive promotions and implementing e-commerce as a core business strategy. Jason specializes in eCommerce Channel Development, Search Engine Marketing, Search Engine Optimization, Product Introduction/Product Management, Pricing, Product/Business Strategy Development, Operational/ P&L Management, Acquisition/Retention Strategy, Product Development and Commercialization. Big Ideas Session: Merchandising Matters. Consumer Research and Gaiam Case Study on Personalization | | back to top | |
Billy May
VP, eCommerce, Adidas |  | Billy May is the Vice President of eCommerce at adidas where he oversees all aspects of the company’s online and direct-to-consumer operations.
Prior to joining adidas, Billy held ecommerce leadership positions with multichannel retailers Sears Holdings and Lowe’s Companies, achieving growth rates that consistently exceeded industry benchmarks.
Previously, he was a management consultant with Diamond Management and Technology Consultants advising clients on critical strategic and operational challenges. His entry into the online space came in the mid-90s when he led the National Accounts vertical for website and application hosting pioneer Digex, now a division of Verizon.
Billy is a fourth generation retailer who started his career as a management trainee and buyer with May Company Department stores. He received his BA with Honors and Distinction from the University of Virginia and a MBA from the Kelley School of Business at Indiana University. Wednesday, Sept 23, 1:15p-2:15p - "Innovations in eCommerce—Did it Happen? What is Next?" | | back to top | |
Loren McDonald
VP of Industry Relations, Silverpop |  | McDonald drives Silverpop's portfolio of industry leadership activities, sharing with marketers new ways to fully engage with customers and prospects. He manages the development of white papers and studies, Webinars, bylined articles and blogs, and delivers extremely popular educational sessions at major industry conferences.
McDonald has 24 years of experience in marketing, consulting and strategic planning. Previously, he was vice president of corporate communications at Lyris Inc. and had served as vice president of marketing at EmailLabs. He was founder and president of Intevation, an e-marketing services firm specializing in email and search engine marketing services, and has held executive marketing positions at USWeb/CKS, NetStruxr and Arthur Andersen.
A Media Post Email Insider columnist and former ClickZ Email Delivery columnist, McDonald has written more than 150 articles on email marketing best practices. He was selected Marketing Executive of the Year by the American Business Awards (Stevie's), and launched a best practices newsletter that won seven awards, including Best B2B e-newsletter from MarketingSherpa and the ClickZ Marketing Excellence Award. Big Ideas Session: Email Habits of Top Online Retailers | | back to top | |
Sonia Meisenheimer
Founder, SONIAM |  | Sonia Meisenheimer has ten years of experience designing and developing customer-centered content experiences that build traffic and revenue for ecommerce and publishing businesses. She has worked with MSN, Yahoo, AOL, Ticketmaster, Expedia and Payscale.com, designing content strategies that allow online businesses to connect with their customers in direct and meaningful ways . Currently she is the brand manager and online marketing strategist for tampabay.com, the website of St Petersburg Times. Doctor Is In Expert - One-on-One Site Critique | | back to top | |
Adam Michelson
Director of Ecommerce, Optaros, Inc. |  | Adam Michelson serves as the Director of Ecommerce at Optaros, Inc., an international consulting and systems integration firm that assembles online shopping solutions. Author of the popular and most downloaded Optaros ebook The 2009 Social Ecommerce Planning Guide, Adam works with online retailers to leverage Internet technologies for ecommerce re-platforming, new online retail concepts, and multi-channel efforts. A leading authority on ecommerce, he speaks often at industry events and is a published author in trade and national publications. Doctor Is In Expert - One-on-One Site Critique | | back to top | |
George Michie
Co-Founder and VP Client Services, The Rimm-Kaufman Group |  | George is Co-Founder and VP of Client Services at the Rimm-Kaufman Group. RKG provides Paid Search advertising services using proprietary technology to drive quality traffic to retailer’s websites, and helps companies design more effective websites to convert that traffic. Prior to joining RKG, George was Marketing Systems Manager at Crutchfield Corporation, and in addition to marketing duties helped their web team design and read web page tests.
George speaks at industry conferences, blogs at RKGblog and SEL, and guest lectures at the University of Virginia’s McIntire School of Commerce and Darden Graduate School of Business. Shop.org Online Retail Bootcamp: MVT Testing to Improve Site Conversion | | back to top | |
Paul Miller
President, Enservio Retail |  | Paul Miller is a consultant, assisting a variety of companies in the Internet retail industry. He was formerly senior vice president, direct commerce for Sears Holdings Corp., responsible for online and catalog. Prior to joining Sears, Paul was vice president of e-commerce for Williams-Sonoma for six years. Paul has been instrumental in driving the online channel as well as driving the web into other channels. Wednesday, Sept 23, 1:15p-2:15p - "Innovations in eCommerce—Did it Happen? What is Next?" | | back to top | |
| Ross MillerDirector of Analytics, The Estee Lauder Companies Online |  | Ross Miller works across the Estee Lauder Companies brands globally, focusing on enabling the organization to understand consumer behavior and optimize the online experience.
Prior to joining Estee Lauder Companies, Ross spent two years as an Account Executive at Coremetrics and owned relationships with online retailers such as Bass Pro Shops, Macy’s, Williams Sonoma, and QVC. As an Account Executive, Ross was responsible for ensuring client success in leveraging web analytics, paid search optimization, product recommendations and behavioral targeting. Previously he led the client services team at email service provider SKYLIST, which has since been acquired by Datran Media. As Director of Accounts, his team enabled and optimized email marketing programs for leading online businesses such as Disney, JDate, CoolSavings and Nascar.
Ross earned a Bachelors of Science in Business Administration & Economics from Carnegie Mellon University. In his spare time, he enjoys playing ice hockey and DJing hip hop. | | back to top | |
Stephanie Miller
VP, Market Development, Return Path, Inc. |  | Stephanie is a customer advocate, and an expert in creating amazing online experiences that build brands and drive revenue. With 20+ years of direct marketing and publishing experience, she helps online publishers and marketers optimize their email channel revenue, starting with inbox deliverability. A frequent speaker and writer, she is a fierce advocate for caring email marketers everywhere. She is the co-author of Sign Me Up: A Marketer's Guide To Email Newsletters that Build Relationships and Boost Sales. Email Stephanie at stephanie [dot] miller [at] returnpath [dot] net. Shop.org Online Retail Bootcamp: 10-Step Email Marketing Optimization Workout | | back to top | |
Kelly Mooney
President and Chief Experience Officer
Resource Interactive |  | A widely influential thought leader and spokesperson in the digital and multichannel arenas, Kelly Mooney is industry-renowned for her uncanny gift to translate the complexities of the digital channel and consumer behavior into actionable business solutions. A twenty-year veteran of consumer-centric marketing, Mooney is the author of two game-changing business books: The Ten Demandments: Rules to Live By in the Age of the Demanding Customer (McGraw-Hill, 2002) and The Open Brand: When Push Comes to Pull in a Web-Made World (New Riders/AIGA Design Press, 2008). Her latest book dissects the social web revolution—from the rise of personal brands to the online consumer’s inclination to create, share and influence—and unveils the new strategic imperatives for brands to be O.P.E.N: on-demand, personal, engaging, and networked. As President and Chief Experience Officer of digital agency Resource Interactive, Mooney inspires business leaders to welcome consumers into the value creation of their brands. She leads a company of award-winning digital marketing teams in the creation and development of brand-building consumer experiences for companies such as Procter & Gamble, Hewlett-Packard, The Coca-Cola Company, Victoria’s Secret, Sherwin-Williams, L.L. Bean and Wal-Mart. The Wall Street Journal, BusinessWeek, Time Magazine, Fast Company, CNET, USA Today, CNBC’s “Closing Bell,” Nikkei Business (Japan) and other national and international media outlets have covered Mooney’s and Resource’s work. Mooney also has her own blog—www.mooneythinks.com. Wednesday, Sept 23: 11:00a - 12:00p - "Keynote: Recession-Rewired: Moms and Millennials in Consumerism’s Crosshairs" | | back to top | |
Sucharita Mulpuru
Vice President, Principal Analyst
Forrester Research |  | Sucharita is a principal analyst on Forrester’s Consumer Markets team where she focuses primarily on eCommerce, consumer behavior and trends in the online shopping space, technology developments that affect the online commerce industry and vendors that facilitate online marketing and merchandising. Prior to Forrester, Sucharita was the director of marketing at Saks Fifth Avenue, where she managed the customer acquisition, retention and market research efforts for the $2 billion luxury retailer’s online channel. Prior to Saks, she held management positions at Toys R Us, where she was a merchant in the Babies R Us division and a store manager in one of the company’s largest toy stores, and at the Walt Disney Company, where she developed and managed marketing plans for new business initiatives including the Disney Stores, the Disney Cruise Line and Club Disney. Additionally, she was involved in the expansion of Cap Cities/ABC properties, specifically ESPN Zone, ESPN Magazine and the Go.com network. She was a member of the founding team at Babystyle, the multimillion dollar, multichannel retailer of maternity and baby products headquartered in Los Angeles. She has authored two non-fiction books and has contributed to Business Week Online. Sucharita holds a BA in Economics from Harvard University and an MBA from the Stanford Graduate School of Business. Tuesday, Sept 22: 9:45a - 10:30a - "Keynote: The State of Retailing Online 2009" | | back to top | |
Robert Myers
SVP of QVC.com, New Media, Broadcast Operations and Broadcast Technology |  | Bob Myers was named senior vice president of QVC.com, new media and broadcast technology in September 2008. In this position, Myers is responsible for leading QVC’s live television broadcast operations, QVC.com, new media platforms and broadcast technologies, including QVC’s conversion to native HD and the implementation of a media asset management system to fully enable multiplatform content.
Myers previously served as senior vice president of QVC.com and direct response marketing, in which he was responsible for setting and executing the online strategic direction for all aspects of QVC.com, QVC’s online marketing efforts and the company’s promotional e-mail program. Among his many accomplishments in this role, Myers led the team to grow site sales over $1 billion, launched mobile text ordering and the QVC mobile Web site. Under his direction, the Internet platform has grown to become more than 28 percent of the company’s U.S. commerce business.
Prior to this role, he held the position of vice president of QVC.com merchandising and marketing. In this position, he helped build the QVC.com business by expanding the online merchandising assortment with more than 100,000 items, developed and expanded site metrics and created the direct response and online marketing departments.
Myers came to QVC from JCPenney.com, where he was director of home merchandising, the majority of the site’s business. He held numerous merchandising and marketing assignments in multiple areas of the company, including the stores, catalog, marketing and merchandising divisions.
As a member of QVC’s executive management team, Myers has deep participation in the e-commerce industry, serving on the board of directors for Shop.org, the online division of the National Retail Federation. Additionally, since its inception, Myers serves as part of the Liberty CEO Council, helping leverage the collective knowledge of the Liberty Interactive companies.
Myers serves on the board of directors for the Chester County Economic Development Council, representing QVC’s interest in supporting local community interests.
Myers earned his bachelor’s degree in business studies from Buffalo State University. He also earned an associate degree in computer science and a master’s certification as an e-commerce professional from Southern Methodist University’s School of Engineering. Wednesday, Sept 23, 1:15p-2:15p - "Innovations in eCommerce—Did it Happen? What is Next?" | | back to top | |
Neal Narayani Senior Manager of Mobile and Email Marketing, Harrah's Entertainment |  | Neal is a Corporate Senior Manager at Harrah's Entertainment, which owns or manages more than 50 casinos and 13 brands in multiple countries. Neal leads the Mobile and Email marketing channels and is responsible for marketing strategy, technology selection, and program management for all properties in the Harrah's portfolio.
Prior to this role, Neal worked on business development and resort re-brand initiatives in casino operations. Neal also has more than 5 years of management consulting experience at Deloitte Consulting where he focused on product innovation in the telecommunications industry.
Neal received his MBA from the Kellogg School of Management at Northwestern University, a Masters of Engineering Management from the McCormick School of Engineering at Northwestern University, and a B.S.in Computer Science from Vanderbilt University. Tuesday, Sept 22: 1:30p-2:30p - "Mobile Commerce: The Next Frontier for Retail" | | back to top | |
Martin Newman
Global E-Commerce Leader and Consultant |  | - He is one of the most experienced and respected e-commerce practitioners in the market today.
- He has been involved in multi channel retailing for over 25 years.
- Holding P&L responsibility for retail, direct mail, e-commerce, kiosks and call centre channels for a number of retailers including Ted Baker, Burberry, Harrods, Pentland brands (Speedo, Kickers, Boxfresh etc), and Intersport.
- He has been selling online since 1996.
- Martin is an e-commerce and digital consultant to leading brands including Peak Performance, Matinique, In Wear, the Science Museum (London), and a global FMCG brand. Doctor Is In Expert - One-on-One Site Critique Shop.org Online Retail Bootcamp: Driving Conversion Through Optimized Merchandising: 10 Tips For Success | | back to top | |
Jim Okamura
Senior Partner, J.C. Williams Group |  | Jim Okamura is a Senior Partner, managing the Chicago office for J.C. Williams Group. Jim has over 18 years of consulting experience focused on the retail industry including strategic planning, branding, private label, consumer behavior, and multi-channel project work. His work in multi-channel retail strategies has resulted in industry-leading thinking on retailer best practices.
Jim’s most current publication, a Shop.org study titled “Organizing for Cross Channel Retail”, examines organization design for cross-channel retailing among leading retailers. Additional publications include Retail Details: Best Practices in Multi-channel Integration, The Shop.org Multi-channel Retail Report, a groundbreaking study measuring the interaction of stores, online, and catalog channels; and its predecessor, Channel Surfing: Measuring Multi-channel Shopping.
Clients include Lands’ End, Borders, Gap Inc., Microsoft, Williams-Sonoma, The Body Shop International, Limited Brands, Levi Strauss, Timberland, Sears, Gap, DoubleClick, HMV, Lowes, Mayors Jewellers, Crate and Barrel, Lenox, Royal Bank of Canada, BCE Emergis, GERS, Certegy, The Loyalty Group, Cadillac Fairview, VISA, Footlocker, Holt Renfrew, Walgreens, E-Mart (Korea), and RadioShack among others.
Jim is a frequent speaker on consumer, multi-channel, and retail trends at corporate planning sessions and public conferences including the National Retail Federation (NRF), Shop.org, the Retail Institute of Scandinavia, the Retail Council of Canada, the Professional Market Research Society, the Canadian Marketing Association, DMA Catalog Conference, and The Real Estate Forum. Wednesday, Sept 23, 3:00p-4:00p - "Growing Pains: Is Profitable Global eCommerce Expansion a Myth or Reality" | | back to top | |
Brian Platter
General Manager, Home Delivery, Peet’s Coffee & Tea |  | Brian Platter is General Manager of Home Delivery for Peet’s Coffee & Tea Inc, a specialty coffee roaster and marketer of fresh, deep-roasted whole bean coffee for home and office. He joined the company in 2005 and is responsible for managing Peet’s online, call center and catalog business as well as supporting multi-channel marketing initiatives. Prior to Peet’s, Platter served as the Vice President of Product Management at Coremetrics Inc, the leading web analytics provider for online retailers. As the 6th employee of Digital Impact, Platter served as Digital Impact’s Director of Client Services and Vice President of Product Management from 1998 to 2000. Prior to 1998, Platter led product development efforts at Hewlett-Packard Company and consulting engagements at Gemini Management Consulting.
Platter earned a B.S. in Mechanical Engineering from the University of Colorado, and an MBA from Stanford University’s Graduate School of Business. Platter serves on the San Francisco regional advisory board for Shop.org. Tues. Sept. 22, 3:15-4:15p - 40+ Specific Things You Can Do to Make More Money Next Week (Part 2) | | back to top | |
Vibhav Prasad
Vice President, Web Marketing & Merchandising, 1-800-flowers.com | | | Bio and photo coming soon. | | back to top | |
Bill Pryor
Co-Founder and Chief Operation Officer, Shoebuy.com |  | Bill Pryor is Co-founder and Chief Operating Officer of Shoebuy.com, Inc.
Prior to co-founding Shoebuy.com, Inc., Mr. Pryor established and operated an invite-only roundtable for senior executives of Fortune 100 companies, including 3Com, Charles Schwab, Chiron, Cisco Systems, Clorox, E-Trade, Gap Inc., Genentech, Hewlett-Packard, PeopleSoft, and Sun Microsystems.
Mr. Pryor graduated Summa Cum Laude with a B.A. in Architecture from the University of California, Berkeley and currently resides in Boston, MA. Tuesday, Sept 22, 3:15p-4:15p - "Site Harmony: Creating the Optimal Balance of Customer Experience and SEO" | | back to top | |
Kevin Ranford
Director of Web Marketing, 1-800-Flowers |  | Kevin Ranford is the Director of Web Marketing for 1-800-Flowers. In this role, he is the lead on optimizing site promotions, mobile strategy, international business development, and social networking. With over 15 years experience in multi-channel marketing, Kevin has also held Senior Marketing positions at Jupiter Research and ProFlowers. Tuesday, Sept 22, 3:15p-4:15p - "Twitter and Social Media All-Stars" | | back to top | |
Melissa Read, Ph.D.
Vice President of Research and Innovation, Engauge |  | Melissa Read, Ph.D. is the vice president of research and innovation for Engauge’s digital group. Dr. Read leads a group of specialists who leverage knowledge in human behavior to produce digital design and marketing strategy.
At Engauge Digital, Dr. Read spearheaded the agency’s focus on user-focused digital design and strategy, forming a multidisciplinary Research and Innovation Division. Read’s division is comprised of interaction design researchers, social architects and digital strategists. Today her division is well sought after by clients, but is also a catalyst for the agency’s own industry-leading research discoveries and innovations.
Dr. Read earned her doctorate in Psychology and is a former Assistant Professor of Human Factors Psychology. Her work has been published in the Journal of Psychological Science and she has presented her research at Harvard and the Beckman Institute for Advanced Science and Technology. She is a frequent speaker on the topic of Psychology and digital design and strategy at national events and a contributor to industry publications. Doctor Is In Expert - One-on-One Site Critique | | back to top | |
Matt Rutledge
CEO, Woot, Inc. | | | Bio and photo coming soon. Tuesday, Sept 22: 1:30p-2:30p - "Reinventing Online Retail: Radical Business Models That Are Paying Off Today" | | back to top | |
Thomas Ryan
CEO, Threadless |  | Tom Ryan is the CEO of Threadless, a company that pioneered and helped to popularize the trend of crowdsourcing. Equal parts online art community and e-commerce website, Threadless hosts an ongoing open-call for tee shirt design submissions from visual artists all over the world. By voting and providing feedback on each submission, the Threadless community of over 1 million registered users helps determine which designs become Threadless tee shirts. In 2008, the company awarded over $1 million to artists, and Inc. Magazine named Threadless “the most innovative small company in America.”
Prior to Threadless, Tom spent a decade as an entrepreneur and executive in the digital music business. He served as senior vice president of digital strategy globally at EMI Music and held roles at Virgin Mobile USA, eMusic, and Cductive (a digital music retailer he co-founded and sold to eMusic). Tom earned an AB from Dartmouth College and an MBA from INSEAD in France. Wednesday, Sept 23, 3:00p-4:00p - "Growing Pains: Is Profitable Global eCommerce Expansion a Myth or Reality" | | back to top | |
Meyar Sheik
CEO & Co-founder, Certona Corporation |  | Meyar Sheik, CEO & Co-founder of Certona Corporation is a seasoned software industry executive with 25 years of experience. Since 2000, Meyar has been a web analytics and personalization pioneer working with some of the largest sites on the Internet many leading retail brands, in the areas of web analytics, recommendations and real-time content optimization.
Since co-founding Certona in 2004, Meyar and the Certona team of predictive analytics experts have been focused on applying Certona’s innovative, real-time behavioral targeting, optimization and adaptive personalization technologies to generate more revenue and higher conversion rates for online retailers and other multi-channel businesses. Prior to co-founding Certona, Meyar was the CMO and COO of web analytics leader, WebSideStory (now part of Omniture). Doctor Is In Expert - One-on-One Site Critique Big Ideas Session: Personalized Product Recommendations: Identifying Quick Wins and Quantifying the Value | | back to top | |
Janet Sherlock Research Director, Retail, AMR Research |  | Janet Sherlock brings more than 20 years of IT leadership and operational experience to her role as Research Director, Retail for AMR Research.
Prior to joining AMR Research, Janet was VP and CIO at Calico Corners, where she developed and executed the company’s E-Commerce and Information Technology strategies and initiatives. Janet held senior leadership positions in various companies including: Guess?, Inc., where she was the VP of IT, ARCO am/pm© stores, and Mobil Oil, where she was responsible for downstream retail systems for the U.S., Latin, and South America markets.
In addition to her IT experience, Janet also has functional experience in logistics, field operations, merchandising and buying, e-commerce, franchisee operations, retail work force management, and business process reengineering.
Janet has a B.S. in Business Logistics from the Pennsylvania State University and an MBA from Marymount University. Tuesday, Sept 22, 3:15p-4:15p - "The 60 Minute Cross-Channel Checkup: How to Service and Fulfill in a Cross-Channel Environment" | | back to top | |
Brian Smith
Co-founder, SingleFeed |  | Brian Smith is the CEO and Founder of SingleFeed, an affordable, self-service data feed management, submission, and optimization company for merchants looking to succeed on the shopping comparison engines. Brian Smith also covers the shopping comparison engine industry as an independent analyst with ComparisonEngines.com.
Prior to SingleFeed and ComparisonEngines.com, Brian held internet marketing and business development positions at Cendant, TheStreet.com, and VarsityGroup. He has consulted for fast growing start-ups such as MyFamily (Ancestry.com), LogoWorks, and FierceMarkets, advising these companies on search engine optimization, affiliate program management, and pay-per-click marketing.
Brian graduated from Columbia University with a degree in Economics. He also studied improvisation and sketch comedy at the Second City Conservatory and is a member of the Screen Actor’s Guild (SAG). Tues. Sept. 22, 3:15-4:15p - 40+ Specific Things You Can Do to Make More Money Next Week (Part 2) | | back to top | |
Ron Spath Vice President of Customer Relations, Cabela’s Inc. |  | Ron has been with Cabela’s for 14 years and is responsible for the 1500+ employees that handle nearly 10 million customer contacts annually. Cabela’s is the nation’s largest direct marketer and a leading specialty retailer of hunting, fishing, camping and related outdoor merchandise. Well known for their customer service, Cabela’s has five customer care centers in Nebraska. Wednesday, Sept 23, 1:15p-2:15p - "1-800-Make More Money: The Path to Call Center Excellence" | | back to top | |
Stephan Spencer
Founder and President, Netconcepts |  | Stephan M. Spencer, M.Sc., is Founder and President of Netconcepts, a leading natural search marketing firm. Clients include Home Shopping Network, AOL, Verizon SuperPages.com, Discovery Channel, and REI, to name a few. Stephan is an author of the upcoming O'Reilly book "The Art of SEO" with co-authors Rand Fishkin and Jessie Stricchiola, due out at the end of the year. Stephan is also a frequent speaker at Internet conferences around the globe (including Berlin, London, Toronto, Santiago, Auckland, New York, Chicago, San Francisco, Los Angeles, and places in between). He is a Senior Contributor to MarketingProfs.com and to Practical Ecommerce, a monthly columnist on Search Engine Land, and he’s contributed to Multichannel Merchant, DM News, Catalog Age, Catalog Success, Building Online Business, Unlimited, and NZ Marketing magazine among others. He is co-author of the analyst report "The State of Search Engine Marketing 1.0 - New Strategies for Successful Cataloging" published by Catalog Age. Stephan is an avid blogger, blogging on the Searchlight Blog (part of the CNET Blog Network), the Shop.org Blog, Natural Search Blog, BusinessBlogConsulting.com, MarketingProfs Daily Fix, Changes For Good, Google, I Suggest... and of course his own personal blog Stephan Spencer’s Scatterings. Shop.org Online Retail Bootcamp: 7 Steps for SEO Success Wednesday, Sept 23, 1:15p-2:15p - "Extreme Makeover: SEO Edition" | | back to top | |
John Squire
Chief Strategy Officer, Coremetrics |  | John Squire joined Coremetrics in 2001, and is now responsible for the development and management of Coremetrics Marketing Services and setting the company's vision of the market and technical strategy for Coremetrics Behavioral Analytics and Precision Marketing solutions. During his tenure at Coremetrics, John has held responsibility for product development and management, marketing as well as business development where he was responsible for developing partnerships, alliances and leading M&A activities. John joined Coremetrics from Chemdex where he was the Senior Director of Product Management and a member of the Chemdex Executive Team. His team had responsibility for developing the company product roadmap, delivering new products and services, evaluating new markets, and assessing and integrating partner technologies. He also held the positions of Director of Strategic Partnerships and Senior Manager of Sales Operations. Prior to Chemdex, John worked for 3Com in Market Development where he developed and managed partnerships with Siemens, Fuji Medical Systems, Acuson, GE Medical, and other medical application providers. Prior to 3Com, John spent five years with Chevron Products, USA as a Process Engineer. John holds an M.B.A. with High Distinction from the University of Michigan and a B.S. with Highest Distinction in Chemical Engineering from the University of California, Davis. Shop.org Online Retail Bootcamp: Analytics in a World of Continuous Optimization | | back to top | |
Aleander A. Tabibi M.D.
Tabcom | | | Bio and photo coming soon. Wednesday, Sept 23, 1:15p-2:15p - "Extreme Makeover: SEO Edition" | | back to top | |
Steven Turco
Cross-channel Fulfillment, LEGO | | | Bio and photo coming soon. Tuesday, Sept 22, 3:15p-4:15p - "The 60 Minute Cross-Channel Checkup: How to Service and Fulfill in a Cross-Channel Environment" | | back to top | |
Brian Walker
Senior Analyst, eCommerce, Forrester Research, Inc. |  | Brian has more than 11 years of experience in eCommerce and online marketing, serving senior roles for large, established online retailers and Web marketers such as Amazon.com, Classmates Online, Inc., Eddie Bauer, Expedia.com, and The Spiegel Group and providing solutions for the online retailers and Web marketers while at Amazon Enterprise Solutions and his own firm. Additionally Brian presided over a start-up company, Swallowtail Solutions, focused on innovative eCommerce solutions for emerging retailers. Brian's roles span both business and technology leadership, from Web marketing, online merchandising, product management, solution architecture, customer experience design, and technology leadership. Doctor Is In Expert - One-on-One Site Critique | | back to top | |
Amanda Watlington
Owner, Searching for Profit |  | Amanda G. Watlington is Owner of Searching for Profit a search marketing consultancy focusing on the interaction of the consumer with businesses using search engines, RSS, blogs, podcasting or other new media to deliver their message. An industry thought leader and an internationally recognized speaker, Amanda has led sessions on search marketing, web strategy and social media at Search Engine Strategies, Webmaster World, AdTech, and DMA. Tues. Sept. 22, 1:30-2:30p: 40+ Specific Things You Can Do to Make More Money Next Week (Part 1) | | back to top | |
Chuck Whiteman
MotionPoint Corporation | | | Mr. Whiteman has over 15 years of strategy, marketing and technology experience in a variety of industries. Currently he serves as Senior Vice President, Client Services at MotionPoint Corporation – which was recently named to the Inc 500 list of fastest growing companies for the second year in a row.
At MotionPoint, Mr. Whiteman works with hundreds of clients as they grow their revenues and extend their brands by targeting new, non-English speaking customers worldwide. While MotionPoint clients come from all industries, Mr. Whiteman finds that Retail clients have only just begun to harvest the U.S. Hispanic opportunity and lag other industries in achieving global reach.
Mr. Whiteman previously served as Executive Vice President of Divers Direct, a multi-channel speciality retailer and as an Engagement Manager at the international consultancy Accenture. He holds both a Bachelor's Degree in Economics and an MBA from the University of Michigan. Tues. Sept. 22, 1:30-2:30p: 40+ Specific Things You Can Do to Make More Money Next Week (Part 1) | | back to top | |
Zia Daniell Wigder
Senior Analyst, Forrester Research |  | Zia Daniell Wigder is a Senior Analyst at Forrester where she specializes in Web globalization. She works with a wide variety of online businesses expanding internationally, with a particular focus on online retailers. In her research, she covers issues such as international shipping, Web site operations, payments, customer service, and the translation and localization of global Web sites. Her research also analyzes online consumer behavior in North America, Europe, and Asia.
Zia joined Forrester Research as part of the JupiterResearch acquisition. Prior to her time at Jupiter, Zia worked as an international strategy consultant at Lochridge & Company and spent several years at multinational organizations in Europe and the Middle East.
Zia holds at BA from Dartmouth College and an MALD from The Fletcher School of Law and Diplomacy at Tufts University. Tues. Sept. 22, 3:15-4:15p - 40+ Specific Things You Can Do to Make More Money Next Week (Part 2) | | back to top | |
Kimberley Williams-Czopek
Director, User Experience Group, Fry |  | Kim is the Director of the User Experience Group at Fry. She has over fifteen years of experience in application and web interface design focusing on information architecture, usability, project management, and user experience thought leadership. At Fry Kim works with clients to establish innovative, usable customer experiences and helps drive research and development of e-commerce best practices. Tues. Sept. 22, 3:15-4:15p - 40+ Specific Things You Can Do to Make More Money Next Week (Part 2) | | back to top | |
Jeff Wisot
Vice President, Marketing, Buy.com |  | Jeff joined the Buy.com team in 2000, and is currently overseeing all online and offline marketing programs. Jeff is an accomplished marketing professional with an outstanding record of achievement that includes over 11 years of Direct Marketing experience on both the client and agency side. Some of his specialties include direct response marketing, viral marketing, PR, direct marketing, and online payment options. Before joining Buy.com, Jeff worked for The Rabuck Agency, a Los Angeles-based Advertising Agency managing their marquee account. Prior to that, he developed and implemented marketing strategies for SmileCare Family Dentistry. Jeff received his Bachelor of Science Degree in Public Administration from San Diego State University. Wednesday, Sept 23, 1:15p-2:15p - "Extreme Makeover: SEO Edition" Wednesday, Sept 23, 3:00p-4:00p - "Leveraging the Power of Alternate Payments" | | back to top | |
Gary Wohlfeill
Creative Director, Moosejaw |  | Bio coming soon. Tuesday, Sept 22: 1:30p-2:30p - "Mobile Commerce: The Next Frontier for Retail" | | back to top | |
Bernardine Wu
CEO, FitForCommerce |  | Bernardine Wu is the CEO of FitForCommerce, an industry resource and consultancy helping online businesses benchmark to best practices and select best-fit technology solutions. Bernardine founded FitForCommerce after years of operational and strategic success in helping online retailers design and re-launch competitive webstores as president and COO at Venda, an on-demand eCommerce platform provider. Retail clients included: Lands' End, Neiman Marcus, Crabtree & Evelyn, UnderArmour, Pokemon and DoItYourself.com. Bernardine has extensive business development, finance, technology and eCommerce experience rooted in Wall Street and a successful history working in the technology industry as a consultant for Accenture. Bernardine also serves on the board of directors of SiteAcuity which provides online marketing, sales and contact center technology. Tuesday, Sept 22: 1:30p-2:30p - "Quadrants, Waves and Charts, Oh My! Making Sense of the eCommerce Platform Marketplace for You" | | back to top | |
Dave Yovanno
CEO, Gigya |  | As chief executive officer, David is responsible for Gigya's overall business strategy and day-to-day operations. Most recently, David served as chief operating officer of U.S. media for ValueClick, Inc., one of the industry's largest and most diversified online advertising networks. Over more than eight years of building ValueClick's media businesses, David held a number of positions; including, general manager, executive vice president of sales and marketing and vice president of sales. Prior to ValueClick, David served as a lieutenant and chief information officer in the United States Navy for a naval hospital in the Pacific Northwest. He also held project management roles in the corporate information technology division of St. Joseph Health System in Southern California. David has served on the board of directors for the Interactive Advertising Bureau (IAB), and holds both bachelor's and master's degrees from The George Washington University, Washington, D.C. Wednesday, Sept 23, 1:15p-2:15p - "Retail Widgets and Apps: A Guidebook for Success" | | back to top | |
Denise Zimmerman
President & Chief Strategy Officer, NetPlus Marketing, Inc. |  | Though diminutive in stature, Denise possesses a commanding voice in the digital marketing industry that warrants a listen. A 25 year marketing veteran, she has spent the last 15 years of her career focusing on the emerging digital landscape, cultivating a focus on ecommerce and retail. She and her team have more than a decade of experience guiding industry leading retailers to capture the measurable value of the interactive medium to advance their businesses with a proven record of innovation focused on results. In her role as president and CSO of NetPlus Marketing, Inc., a top 50 full-service digital marketing agency, she has emerged as a dynamic figure among industry leaders who are paving the way for the new marketing and corporate dynamics that will drive business in the decades to come. Tuesday, Sept 22, 3:15p-4:15p - "Twitter and Social Media All-Stars" | | back to top | |
|
| the shop.org promise | We are confident that retailers attending Shop.org events will acquire valuable strategies and tactics to improve their online and multichannel retail business. If not, let us know and we'll refund your registration fee. | | questions? | sponsor / exhibit information | | Contact us with questions or help with registration. | Contact Stacy Cornell at cornells@shop.org or call 434.326.5740.
Download the prospectus, including current sponsorship and exhibiting opportunities. |
|
|
|
| Let Attendees Tell You Why They Attend... |  Listen to the Voices of Shop.org Attendees
We'll tell you it is the one-of-a-kind networking, innovative and engaging education, and access to state-of-the-art technologies but it sounds better when it comes from them. Watch this short clip.
|  |
|
|
